Better Buy Now: Smith & Wesson or Sturm, Ruger?

Firearms manufacturers have enjoyed an incredible surge in demand over the past year, and their shareholders have certainly enjoyed the ride.

Shares of competitors Smith & Wesson (NASDAQ: SWHC  ) and Sturm, Ruger (NYSE: RGR  ) have each risen more than 50% so far in 2013, easily outpacing the broader market's perfectly respectable 25% advance.

But if you had to choose, which gun maker is the better buy today? In the following video, the Fool's Steve Symington weighs the pros and cons of both Smith & Wesson and Sturm, Ruger, then lets you know which stock he thinks is the best deal for investors now.

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  • Report this Comment On December 14, 2013, at 9:28 AM, thomas62 wrote:

    I have been a holder of SWHC for the past year. The company is phenomenal; often earning more than expected and being a fierce competitor. The biggest drawback with SWHC stock is that no dividend is offered, this often cost it even larger gains in stock price.

  • Report this Comment On December 15, 2013, at 6:05 PM, balvine wrote:

    I used to work for the CEO of Ruger (Mike Fifer). He is a very intelligent man, a very effective people manager and an overall good guy. Stick with this stock for the long term. With a new plant and a creative executive group, they have the skills and abilities that will further enhance the financial performance and stock price. Much of the increase in the stock has been from new product developments and not just from political tailwinds.

    Keep rolling Ruger!!

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