VIVUS, Inc. and Aetna Inc's New Weight Loss Plan

Could Vivus' new weight loss partnership with Aetna be a big boost to this year's sales?

Jan 15, 2014 at 6:30PM

Shares of VIVUS (NASDAQ:VVUS) were up nearly 5% yesterday, after the announced a deal with Aetna (NYSE:AET) for a weight loss program for the big insurer's members. It combines both a drug and lifestyle focus for losing weight. This could potentially boost sales of VIVUS' weight loss drug Qsymia, which came to market with a lot of hype but so far has posted meager numbers.

In this video, Motley Fool health care analyst David Williamson discusses the deal, and how beneficial it could be both to VIVUS and Aetna, but he also notes that the obesity drug war that many thought would explode between Qsymia and Arena Pharmaceuticals' (NASDAQ:ARNA) Belviq has ended up in more of a fizzle, with sales lagging expectations across the board. David then points to one competitor that may end up being far more interesting in this space with a drug that may fall right in the sweet spot between safety and efficacy, and why FDA approval for this competitor drug may be just around the corner.

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David Williamson has no position in any stocks mentioned. Follow David on Twitter: @MotleyDavid.

The Motley Fool has no position in any of the stocks mentioned. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

A Financial Plan on an Index Card

Keeping it simple.

Aug 7, 2015 at 11:26AM

Two years ago, University of Chicago professor Harold Pollack wrote his entire financial plan on an index card.

It blew up. People loved the idea. Financial advice is often intentionally complicated. Obscurity lets advisors charge higher fees. But the most important parts are painfully simple. Here's how Pollack put it:

The card came out of chat I had regarding what I view as the financial industry's basic dilemma: The best investment advice fits on an index card. A commenter asked for the actual index card. Although I was originally speaking in metaphor, I grabbed a pen and one of my daughter's note cards, scribbled this out in maybe three minutes, snapped a picture with my iPhone, and the rest was history.

More advisors and investors caught onto the idea and started writing their own financial plans on a single index card.

I love the exercise, because it makes you think about what's important and forces you to be succinct.

So, here's my index-card financial plan:


Everything else is details. 

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