This Week's 5 Smartest Stock Moves

These five companies got it right.

Apr 11, 2014 at 5:15PM

If you're feeling good about the market, you're not alone. Take my hand as we go over some of this week's more uplifting headlines.

1. Jeff Bezos is a superhero (NASDAQ:AMZN) is getting into the digital comic-books market. The leading online retailer announced on Thursday that it had acquired comiXology, the company behind a cloud-based marketplace for comic books and graphic novels with over 75 popular publishers on board.

Terms of the deal were not disclosed, but comiXology is a company that fellow Fool Tim Beyers pegged as a multibagger last year if it were ever to go public on its own. That won't happen now, and Amazon can help expand comiXology's platform by marketing it to a wider audience.

2. Yelp goes for a three-peat
Here's something you don't see every day: Yelp (NYSE:YELP) was on the receiving end of back-to-back-to-back analyst upgrades this week. The hat trick began on Monday with Oppenheimer boosting its rating on the reviews website from perform to outperform. SunTrust upgraded the stock on Tuesday, followed by CRT Capital a day later.

Yelp isn't perfect. It's being dogged by several small-business owners who contend that their pages were subjected to featured negative reviews after they passed on the opportunity to becoming premium merchant partners. However, after seeing the stock shed more than 30% of its value over the past few weeks, a few Wall Street pros figured that a glowing review of the stock was the correct opportunistic call.

3. Read and Rite
One of the stocks that bucked Thursday's slide was Rite Aid (NYSE:RAD). The drugstore chain saw its stock soar 8% yesterday after posting an encouraging quarterly report.

Rite Aid posted better-than-expected results for the holiday quarter, only to build on that success by offering up guidance for the year ahead that will find analysts scrambling to raise their forecasts. Rite Aid's stock has nearly quadrupled over the past year by building on its consistent profitability after years of red ink.

4. With a "woof woof" here and a "woof woof" there
Taco Bell is taking another shot at Mickey D's. Just two weeks after rolling out a breakfast menu that had real people named Ronald McDonald singing the praises of its new morning items, Yum! Brands' (NYSE:YUM) fast-food chain is back for another bite at the burger giant.

The new spot pokes fun at Mickey D's signature Egg McMuffin sandwich, featuring a bunch of 1980s icons that the ad's protagonist will also need to let go. It's a clever ad -- sung to the tune of "Old MacDonald Had a Farm" -- but it wasn't the only marketing move to make the cut this week.  

5. Pop culture 
SodaStream (NASDAQ:SODA) is back with another marketing campaign that takes a shot at the cola giants for the cans and bottles that they leave behind. The new campaign centers around what it calls the Secret Continent, staging a contest to get users to name it and playing it up as a travel destination.

The Secret Continent is actually the Great Pacific Garbage Patch, also known as the Pacific trash vortex. Ocean currents have sent billions of plastic bottles gathering on top of the ocean in a formation that is roughly twice the size of Texas. The new campaign is a bit more intricate than SodaStream's clearer shots at Coke and Pepsi in the past, but it does drive the point home about the environmental dangers of drinking soda in bottles. 

Three more smart moves
It's no secret that investors tend to be impatient with the market, but the best investment strategy is to buy shares in solid businesses and keep them for the long term. In the special free report "3 Stocks That Will Help You Retire Rich," The Motley Fool shares investment ideas and strategies that could help you build wealth for years to come. Click here to grab your free copy today.

Rick Munarriz owns shares of SodaStream. The Motley Fool recommends Yelp. It recommends and owns shares of and SodaStream. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

4 in 5 Americans Are Ignoring Buffett's Warning

Don't be one of them.

Jun 12, 2015 at 5:01PM

Admitting fear is difficult.

So you can imagine how shocked I was to find out Warren Buffett recently told a select number of investors about the cutting-edge technology that's keeping him awake at night.

This past May, The Motley Fool sent 8 of its best stock analysts to Omaha, Nebraska to attend the Berkshire Hathaway annual shareholder meeting. CEO Warren Buffett and Vice Chairman Charlie Munger fielded questions for nearly 6 hours.
The catch was: Attendees weren't allowed to record any of it. No audio. No video. 

Our team of analysts wrote down every single word Buffett and Munger uttered. Over 16,000 words. But only two words stood out to me as I read the detailed transcript of the event: "Real threat."

That's how Buffett responded when asked about this emerging market that is already expected to be worth more than $2 trillion in the U.S. alone. Google has already put some of its best engineers behind the technology powering this trend. 

The amazing thing is, while Buffett may be nervous, the rest of us can invest in this new industry BEFORE the old money realizes what hit them.

KPMG advises we're "on the cusp of revolutionary change" coming much "sooner than you think."

Even one legendary MIT professor had to recant his position that the technology was "beyond the capability of computer science." (He recently confessed to The Wall Street Journal that he's now a believer and amazed "how quickly this technology caught on.")

Yet according to one J.D. Power and Associates survey, only 1 in 5 Americans are even interested in this technology, much less ready to invest in it. Needless to say, you haven't missed your window of opportunity. 

Think about how many amazing technologies you've watched soar to new heights while you kick yourself thinking, "I knew about that technology before everyone was talking about it, but I just sat on my hands." 

Don't let that happen again. This time, it should be your family telling you, "I can't believe you knew about and invested in that technology so early on."

That's why I hope you take just a few minutes to access the exclusive research our team of analysts has put together on this industry and the one stock positioned to capitalize on this major shift.

Click here to learn about this incredible technology before Buffett stops being scared and starts buying!

David Hanson owns shares of Berkshire Hathaway and American Express. The Motley Fool recommends and owns shares of Berkshire Hathaway, Google, and Coca-Cola.We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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