A New Yahoo! TV Strategy Could Pay Off Nicely

By focusing on half-hour comedy, CEO Mayer and her team may have found a way to set Yahoo! TV apart in a crowded field.

Apr 22, 2014 at 6:00PM

Yahoo! (NASDAQ:YHOO) is entering the crowded market for original online programming. Will the strategy pay off? Fool contributor Tim Beyers examines the prospects for a more expansive Yahoo! TV effort in the following video.

According to The Wall Street Journal, Yahoo! is aiming to produce a series of 10-episode half-hour sitcoms. That could be a great move, Tim says, especially when you consider that Netflix, HBO, and AMC Networks have spent so much producing award-winning dramas. Yahoo! could be catering to an underserved genre.

The timing is also interesting. CEO Marissa Mayer touted Yahoo!'s TV partnerships in her January keynote speech at CES, including an exclusive deal for online SNL clips. AMC, meanwhile, has only just begun to fund scripted comedy, while Netflix has high hopes, but no confirmed plans, for future seasons of Arrested Development. HBO's Veep and Silicon Valley stand out as the most likely rivals for new Yahoo! comedy programming, though Sony's Crackle has dipped its toe in the genre with Jerry Seinfeld's Comedians in Cars Getting Coffee.

Regardless of how the landscape evolves, what should matter to investors is that Yahoo! is expanding its footprint without playing the copycat. Tim says that should yield benefits.

Now it's your turn to weigh in. What do you think of Yahoo!'s TV strategy? Will you be tuning in when the network launches new programs? Please watch the video to get the full story, and then leave a comment to let us know your take, including whether you would buy, sell, or short Yahoo! stock at current prices.

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Tim Beyers is a member of the Motley Fool Rule Breakers stock-picking team and the Motley Fool Supernova Odyssey I mission. He owned shares of Netflix at the time of publication. Check out Tim's Web home and portfolio holdings, or connect with him on Google+Tumblr, or Twitter, where he goes by @milehighfool. You can also get his insights delivered directly to your RSS reader.

The Motley Fool recommends AMC Networks, Netflix, and Yahoo! and owns shares of Netflix. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe thatconsidering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

The Motley Fool recommends AMC Networks, Netflix, and Yahoo!. The Motley Fool owns shares of Netflix. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

4 in 5 Americans Are Ignoring Buffett's Warning

Don't be one of them.

Jun 12, 2015 at 5:01PM

Admitting fear is difficult.

So you can imagine how shocked I was to find out Warren Buffett recently told a select number of investors about the cutting-edge technology that's keeping him awake at night.

This past May, The Motley Fool sent 8 of its best stock analysts to Omaha, Nebraska to attend the Berkshire Hathaway annual shareholder meeting. CEO Warren Buffett and Vice Chairman Charlie Munger fielded questions for nearly 6 hours.
The catch was: Attendees weren't allowed to record any of it. No audio. No video. 

Our team of analysts wrote down every single word Buffett and Munger uttered. Over 16,000 words. But only two words stood out to me as I read the detailed transcript of the event: "Real threat."

That's how Buffett responded when asked about this emerging market that is already expected to be worth more than $2 trillion in the U.S. alone. Google has already put some of its best engineers behind the technology powering this trend. 

The amazing thing is, while Buffett may be nervous, the rest of us can invest in this new industry BEFORE the old money realizes what hit them.

KPMG advises we're "on the cusp of revolutionary change" coming much "sooner than you think."

Even one legendary MIT professor had to recant his position that the technology was "beyond the capability of computer science." (He recently confessed to The Wall Street Journal that he's now a believer and amazed "how quickly this technology caught on.")

Yet according to one J.D. Power and Associates survey, only 1 in 5 Americans are even interested in this technology, much less ready to invest in it. Needless to say, you haven't missed your window of opportunity. 

Think about how many amazing technologies you've watched soar to new heights while you kick yourself thinking, "I knew about that technology before everyone was talking about it, but I just sat on my hands." 

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That's why I hope you take just a few minutes to access the exclusive research our team of analysts has put together on this industry and the one stock positioned to capitalize on this major shift.

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David Hanson owns shares of Berkshire Hathaway and American Express. The Motley Fool recommends and owns shares of Berkshire Hathaway, Google, and Coca-Cola.We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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