Google (NASDAQ:GOOGL)(NASDAQ:GOOG) is making it easier for iOS devices to work with Google Glass even as Apple Inc. (NASDAQ:AAPL) works away in secret on a wearable computing strategy. Fool contributor Tim Beyers explains the implications in the following video.
In an update announced on Google+ earlier this month, Google said it would add SMS for iPhone and new Calendar options. Both are available to existing Glass owners. The SMS feature is most interesting, Tim says, because it means that those who own an iPhone or iPad and want to pair the device with Glass for messaging can now do so. Just configure a Bluetooth link via the iOS device, and then turn on notifications to view messages in Glass as they're received.
The downside? It's a one-way integration. Unlike Android users, who can respond to texts from within the Glass environment, iPhone and iPad users need to return to their devices to continue the conversation. Yet the bigger point may be that even as Google is making overtures to Apple's base, the Mac maker hasn't yet produced a wearable computing product worthy of the fashion talent it's been recruiting.
Angela Ahrendts joined Apple from Burberry six months ago. Paul Deneve left Yves St. Laurent last August. The ensuing months have brought no news about what they're working on, save for the open secret that Apple will someday bring us an iWatch. Tim says it's time the Mac maker gave investors a better view into its strategy.
Now it's your turn to weigh in. Do you see Apple catching up to (or even passing) Google in the market for wearable computing devices? Please watch the video to get the full story, and then leave a comment to let us know your take, including whether you would buy, sell, or short Apple stock at current prices.
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Tim Beyers is a member of the Motley Fool Rule Breakers stock-picking team and the Motley Fool Supernova Odyssey I mission. He owned shares of Apple and Google (A and C class) at the time of publication. Check out Tim's web home and portfolio holdings or connect with him on Google+, Tumblr, or Twitter, where he goes by @milehighfool. You can also get his insights delivered directly to your RSS reader.
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