Will the Internet of Things Save BlackBerry Ltd.?

It's no secret that BlackBerry (NASDAQ: BBRY  ) has been having a rough couple of years. And if a recent report from market research firm IDC is any indication, the lumps may well keep coming for the ailing Canadian tech giant. By 2018, the report indicates, the company's share of the global smartphone market could fall as low as 0.3%.

Of course, BlackBerry insiders and investors alike are accustomed to this brand of dire forecasting. But here's something they might not have considered in a while: whether BlackBerry's best days might actually still be ahead of it.

During a recent presentation at a San Francisco technology conference, CEO John Chen outlined a bold new initiative that could get his dwindling business back on the growth track. Codenamed "Project Ion,, the plan is significant not only in that it represents BlackBerry's entrance into the much-hyped "Internet of Things" space, but also, and perhaps more importantly, because it could signal a strategic shift away from the consumer handset space altogether.

Watch the following video as Motley Fool tech analyst Lyons George dives into BlackBerry's ambitious new roadmap -- and considers what it means to investors on the hunt for a turnaround.

Leaked: Apple's next smart device (warning -- it may shock you)
Apple recently recruited a secret-development "dream team" to guarantee that its newest smart device was kept hidden from the public for as long as possible. But the secret is out, and some early viewers are even claiming that its everyday impact could trump the iPod, iPhone, and the iPad. In fact, ABI Research predicts that 485 million of these devices will be sold per year. But one small company makes this gadget possible. And its stock price has nearly unlimited room to run for early in-the-know investors. To be one of them, and to see Apple's newest smart gizmo, just click here!


Read/Post Comments (3) | Recommend This Article (1)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On June 07, 2014, at 4:29 PM, k1moops wrote:

    Machine to machine communication, call it Internet of Things or whatever, is a very old practise for decades. It is not profitable because it was not widespread and it would never be widespread. BlackBerry management had been throwing far too many wild pitches dating back to its Torch handset and now this Internet of Things business pitch. No way BlackBerry is going to convince investors or customers alike of anything worthwhile ahead.

  • Report this Comment On June 09, 2014, at 8:25 AM, magnaman1969 wrote:

    @k1moops- IofT is just getting started. The facts are that the "cost" inhibitors are now gone. You can place a wifi chip in just about anything now. Having appliances, your car, your home etc all connected is where things are headed and BlackBerry is smart to pursue this avenue. Projected revenues in this area are huge.

  • Report this Comment On June 10, 2014, at 12:46 AM, k1moops wrote:

    Networking, whether wired or wireless, are the very least concern for machine to machine communication. For machines to communicate with others, these machines must have the capabilities to process information first, then other machines must be able to access or receive information on these machines and perform the required processes in a meaningful manner. The costs of designing and implementing these capable machines and keep them running in time are prohibitive, making this whole idea another pipe dream.

Add your comment.

Sponsored Links

Leaked: Apple's Next Smart Device
(Warning, it may shock you)
The secret is out... experts are predicting 458 million of these types of devices will be sold per year. 1 hyper-growth company stands to rake in maximum profit - and it's NOT Apple. Show me Apple's new smart gizmo!

DocumentId: 2986225, ~/Articles/ArticleHandler.aspx, 9/3/2014 1:04:09 AM

Report This Comment

Use this area to report a comment that you believe is in violation of the community guidelines. Our team will review the entry and take any appropriate action.

Sending report...


Advertisement