Finding a great dividend stock is easier said than done. Nevertheless, there are a handful of generous-yielding stocks that could be comfortably added to any income investor's portfolio. One such example is Johnson & Johnson (NYSE:JNJ), the pharmaceutical giant behind brands such as Band-Aid, Tylenol, and Neutrogena.

As Motley Fool contributor John Maxfield discusses in the video below, there are three reasons for this. First, Johnson & Johnson has paid uninterrupted dividends for a staggering 52 consecutive years, ranking it among the most consistent dividend payers in the market today. Second, its payout ratio is 50%, which is a comfortable percentage that leaves room for both organic share price appreciation and dividend growth. Finally, with a dividend yield of 2.7%, it handily beats the 1.9% average yield on the S&P 500.

To learn more about why Johnson & Johnson should be considered as an addition to your dividend portfolio, check out the following video.

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John Maxfield has no position in any stocks mentioned. The Motley Fool recommends and owns shares of Johnson & Johnson. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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