Google, Inc. Earnings: Will Mobile Continue to Drag on Profits?

With Google earnings set to release Thursday, July 17, after the bell, we break down several critical storylines investors need to watch.

Jul 17, 2014 at 10:30AM

Shares of search giant Google (NASDAQ:GOOG) (NASDAQ:GOOGL) have cooled their jets in recent months after their 2012-13 run-up, as concerns that the explosion of mobile ads Google's experienced of late will continue to dampen its profits in the years to come.

GOOGL Chart

GOOGL data by YCharts; chart and video data differ because of GOOG price changes.

To be fair, this issue isn't unique unto Google. We've seen the same dynamic largely play out with Google's Chinese equivalent, Baidu (NASDAQ:BIDU), which has been an occasional drag on Baidu's shares as well. And with Google set to report earnings Thursday after the bell, investors everywhere will have yet another opportunity to see just how badly mobile has weighed on Google's financial performance of late.

Google earnings: What investors should expect
Analysts are calling for a bit of a reversal of fortunes for Google in its upcoming report, a real surprise, since Google's revenue growth has handily outpaced its profit growth in the past several years, as the trend underpinning Google's profit margin issues has proved harder to shake than many realized.

Still, both Google and Baidu enjoy some of the most enviable economics in all of technology, even as they acclimate to their mobile futures. In the following video, tech and telecom specialist Andrew Tonner discusses Google's upcoming earnings in greater detail and makes his case for investors to stick with the likes of Google and Baidu as fantastic long-term growth opportunities for the decade ahead.

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Andrew Tonner owns shares of Apple and Baidu. The Motley Fool recommends and owns shares of Apple, Baidu, and Google (A and C shares). Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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