Sohu.com
Sohu was already a solid coattails-rider for the Beijing bash. The company is the official online reporter for the Olympic Games. The new deal will make Sohu.com even more magnetic during the competitions.
Oh, and before you point out how there may be a little geopolitical controversy with the games and boycott threats, save it. Chinese residents will be watching no matter what outsiders think.
The extra boost comes at a time when Sohu is doing little wrong. Over the past year, Sohu has done more than simply beat Wall Street's expectations. With every passing quarter, the margin by which it tops analyst guesstimates has widened.
EPS Est. |
EPS Actual |
Difference |
|
---|---|---|---|
Q2 2007 |
$0.13 |
$0.15 |
15% |
Q3 2007 |
$0.21 |
$0.25 |
19% |
Q4 2007 |
$0.31 |
$0.39 |
26% |
Q1 2008 |
$0.37 |
$0.55 |
49% |
EPS = earnings per share.
Sohu isn't the only coattails-rider getting fresh market attention these days. Sterne Agee initiated coverage of public advertisers VisionChina Media
Sohu is a Web veteran. Along with SINA
We're still a couple of months away from the Olympic Games, but I say we just get it over with and hand Sohu the gold medal it deserves.
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