The IMAX (Nasdaq: IMAX ) machine keeps pumping great news week after week, and this Fool is getting sick of it, literally. After I consumed a record amount of popcorn doing "research" in 2010, I may have to postpone any further starchy snacking until 2012.
IMAX doubled gross box office to $546 million in 2010, and it's building an even better overall lineup for 2011.
Today, Viacom's (NYSE: VIA ) subsidiary Paramount Pictures announced that it would release four films in IMAX during 2011. Super 8, Transformers: Dark of the Moon, Mission: Impossible-Ghost Protocol and The Adventures of Tintin: The Secret of the Unicorn will all hit the monstrous screens.
Disney (NYSE: DIS ) and Dreamworks recently announced two more films for IMAX, bringing the 2011 total to 15 films so far. Just two weeks into the year, the schedule is starting to fill out, and IMAX will be cashing in a new film once every three and a half weeks on average. Some will be bigger than others, but there are at least a couple of guaranteed hits: Pirates of the Caribbean: On Stranger Tides and Harry Potter and the Deathly Hallows: Part II, along with the big-name Paramount films.
An ever-expanding theater base is helping drive IMAX results higher, but its true success hinges on a great lineup of films. So far, 2011 looks to be shaping up nicely, and I expect a few more titles will be slipped in throughout the year just for good luck.
I've made IMAX my stock pick for 2011, and our Motley Fool Rule Breakers team is already on the IMAX bandwagon. How high do you think IMAX shares can go this year? Leave your thoughts in the comments section below.
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