By
Kevin Chen
|
More Articles
February 1, 2013
|
Today, Google (NASDAQ: GOOG ) Chairman Eric Schmidt and French President Francois Hollande announced two new initiatives to help French publishers innovate and increase online revenues. First, Google has agreed to create a €60 million ($82 million) Digital Publishing Innovation Fund to drive new, digital publishing initiatives for French readers. Second, Google will help French publishers use its advertising technology to increase online sales.
Google says this move falls in line with its 2011 commitment to invest in France, and to bolster the news industry. Launched last year, Google's Play store lets publishers make money, for instance, by charging paid subscriptions.
On Google's official blog, Schmidt writes:
A healthy news industry is important for Google and our partners, and it is essential to a free society.
More Expert Advice from The Motley Fool
As one of the most dominant Internet companies ever, Google has made a habit of driving strong returns for its shareholders. However, like many other web companies, it's also struggling to adapt to an increasingly mobile world. Despite gaining an enviable lead with its Android operating system, the market isn't sold. That's why it's more important than ever to understand
each piece of Google's sprawling empire. In The Motley Fool's new premium research report on Google, we break down the risks and potential rewards for Google investors. Simply
click here now to unlock your copy of this invaluable resource, and you'll receive a bonus year's worth of key updates and expert guidance as news continues to develop.
RSS Headlines
Fool UK