Microsoft's Sound of Garbled Music

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Rock on, Microsoft (Nasdaq: MSFT).

The world's largest software company announced this morning it intends to acquire Openwave's (Nasdaq: OPWV) Musiwave subsidiary.

Ho hum. Terms aren't being disclosed, but the price will likely amount to pocket change for Microsoft. It's a far cry from the beefier acquisitions that I felt Microsoft should target.

Why am I so unimpressed with this deal? A little history.

Openwave originally paid $121 million in cash and stock for Paris-based Musiwave in 2005. It seemed like a good idea at the time. Openwave, a major player in mobile browser software, wanted to expand, so it snapped up digital music specialist Musiwave.

Music and wireless are a great match. Consumers are willing to pay more for a ringtone snippet than they do for an entire digital download. Openwave had the technology; Musiwave had established relationships with the major record labels. What could go wrong?

Everything, actually. The deal was supposed to be accretive to Openwave's bottom line in calendar 2006. It was not. Losses began to mount at Musiwave. It got so bad that Openwave threw in the towel on Musiwave long before Microsoft was willing to catch it on the other end.

Musiwave has been listed as a "held-for-sale" discontinued operation in Openwave's last few quarterly income statements. The only real surprise was that someone was willing to take it on. If Microsoft is paying anything less than pennies on Openwave's bloodied dollar for Musiwave, consider it a huge victory for Openwave.

Wait a minute. Don't Openwave and Microsoft compete in the mobile software space? Yes, but now that Google (Nasdaq: GOOG) is crashing the party with an open solution -- and dozens of penny-pinching partners already on board -- it's making the established players scramble like rats on the Titanic. And rats can't rearrange deck chairs, so they may as well gnaw on each other until they drown.

From the start, wireless music has been a tough sell. A fallen dot-com search darling like InfoSpace (Nasdaq: INSP) thought it found a sturdy lifeboat when it moved into mobile media, but it, too, has taken on water. Apple (Nasdaq: AAPL) is taking steps in that direction. It owns the ears, so it has the best shot at making things work. However, Apple's success in digital music has come at the expense of everyone else in the past.

Microsoft is buying little more than clammy handshakes here. Good luck on your next gnaw, Mr. Softy.

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  • Report this Comment On November 12, 2007, at 4:33 PM, dileepkrp wrote:

    And why on earth do you think that MSFT is not buying for the technology to be used for some other interesting applications or even patents?

  • Report this Comment On November 13, 2007, at 9:42 AM, jonkai wrote:

    and what "interesting applications" has MSFT produced in the last 10 years of buying hohum companies? the Zune? a badly done copy, which loses money; Xbox 360? a badly done copy which produce losses on the order of $10 billion dollars; hmm, what else... oh wait, thats right, there are no "interesting applications" in the last 10 years that MSFt has come up with either by themselves or by buying someone else... but maybe you are right, this time it's different..... right....

    any of this ringing some bells around your bell tower?

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