Tell Me Why You Love Moody's

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Moody's (NYSE: MCO), known for its bond ratings, reported earnings Thursday that really weren't half bad. Quarterly net income came in at $101 million, or $0.42 per share, down slightly from the $113 million, or $0.46 per share, earned in the same period last year.

Yet Moody's is still one of everyone's favorite companies to hate, including mine. Its role in the credit crisis -- slapping AAA ratings on shoddy assets that banks like Bank of America (NYSE: BAC) and Citigroup (NYSE: C) then sold to investors and drowned in themselves -- can make your blood boil.

And the ultimate outcome stemming from those failures, many feel, will pummel Moody's long-term competitive advantage. Trust isn't a word anyone associates with the ratings agencies anymore.

More specifically, why Moody's and other raters are still doing well isn't because clients trust or respect their opinion, but because so many investment firms have to use the services of a nationally recognized statistical rating organization -- i.e., Moody's and a handful of others.

"Nobody I know buys or uses Moody's credit ratings because they believe in the brand," says hedge fund manager David Einhorn. "They use it because it is part of a government-created oligopoly and often because they are required to by law."

This, many believe, is actually what makes Moody's and other ratings agencies so darn powerful. And they're right. It's a government-created oligopoly that gives huge power to those involved.

But it's an oligopoly the government itself has expressed extreme hesitation about, with ratings agency reform a top priority in the financial overhaul.

Never was this more apparent then when congressman Barney Frank said earlier this summer, "There are a lot of statutory mandates that people have to rely on credit rating agencies. They're going to all be repealed." It doesn't get clearer than that.

What might happen when those mandates are repealed? The Wall Street Journal gave a good example. Already, some issuers have been selling debt with no ratings to investors without mandates, and they are doing just fine. "Investors buying unrated debt," the Journal writes, "are doing their own analysis of the collateral and expected cash flows that back the debt." Capitalism at work, baby.

This eroding of a competitive advantage, many believe, is what drove Warren Buffett and Berkshire Hathaway (NYSE: BRK-A)(BRK-B) to start selling shares earlier this year.

I think you get the point, and I'll stop there. What I want to know is what the Moody's bulls see in this company. I'm sure there are a few of you out there. What is it that the cynics like me are missing? I don't ask in a "gotcha!" sort of way. I really want to know. I want to know what you see in this company. Share your thoughts in the comments section below.

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Fool contributor Morgan Housel owns shares of Berkshire Hathaway. Berkshire Hathaway and Moody's are Motley Fool Stock Advisor recommendations. Berkshire Hathaway and Moody's are Inside Value picks. The Fool owns shares of Berkshire Hathaway, and has a disclosure policy.

Comments from our Foolish Readers

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  • Report this Comment On October 30, 2009, at 2:44 PM, Melaschasm wrote:

    I am not a Moody Bull...

    but do you really believe the Obama administration is going to deregulate the ratings industry?

    Personally I have my doubts. I suspect the rules required of ratings agencies will get tougher, and there could even be some fines imposed upon Moody and its competitors.

  • Report this Comment On October 30, 2009, at 5:45 PM, BadCopNoDonuts wrote:

    Don't love MCO. I've been shorting them for months and will continue to do so. It's a matter of time before investor support erodes completely, especially if the market adjusts as a whole. Moody's will drop like a rock before long.

  • Report this Comment On October 31, 2009, at 2:17 PM, BohemeUltra wrote:

    I disagree with the opinion of the article.

    The article refers to Barney Frank as though 1. congressmen can be believed and trusted - I see his comments as simple pandering to the media and constituents who need to hear such statements and 2. he has the power and authority to see such change through - which is simply not how congress works.

    Two other implications of the article undermine the veracity of the argument. First, that investors will "do their own analysis of the collateral and expected cash flows" of investment. The number of investors outside the wholesale arena that do this is minuscule and the number that would like someone else to do it is probably in the high 90% range - I don't see this demand side going away although there may be some change on the margin which has probably already occurred. Within the wholesale arena, this type of analysis was going on before the crisis and will continue - whether they continue to buy Moody's (or other agency) ratings will depend on when the 'cover your ass' need returns - and it will, just as the next bubble, the next 'can't fail' genre of investments and the next 'it's different this time' thinking returns.

    The second implication is that, in the face of change in their markets, Moody's could not reinvent or in some way overhaul their business model and/or strategy. While I don't see a need for this other than on the margin (perhaps less wholesale and more retail emphasis), it's certainly well within the capability of a company of this size.

    On the positive side for Moody's, they are experiencing growth in all the right places, including overseas, they remain part of a global oligopoly which would take considerable time to dismantle even if the talking heads were to be surprised and have their way, and the brand is strong - I can't see a financial sector organisation that would be trusted today with this analysis work or a potential competitor large enough and with sufficient brand power to undermine the oligopoly in the short term.

    As for the mythical Buffet - he buys businesses that are already performing, rather than those which might perform in the future (he's no speculator), and at prices and volumes unavailable to the rest of us. MCO is not currently performing per his criteria and in similar circumstances of having better performing investments available at lower prices I'm sure many of us would also shift our capital away.

    However, I'm not Buffet and my circumstances are different. For me, Moody's is a good buy and getting better as the price declines.

  • Report this Comment On October 31, 2009, at 8:37 PM, ggodbee wrote:

    What in the Stock Advisor evaluation did you not read or believe? Should we no longer trust THIS rating service, too?

  • Report this Comment On November 02, 2009, at 11:08 AM, Optionizer wrote:

    CONFUSING CONFUSING CONFUSING!!!

    Why recommend Moody's in 'Motley Fool Stock Advisor' recommendations, 'Inside Value picks', & 'Options Advisor' recommendations when you are looking for a conviencing reason to be a bull on this name from your readers.

    Please someone explain.

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