The following video is from Wednesday's MarketFoolery podcast, featuring host Chris Hill and analysts Jeremy Myers and Bryan Hinmon, CFA. In the wake of Pepsi's (NYSE:PEP) latest earnings results, executives continue to tout how much the company is spending on marketing. In this segment the guys discuss why Pepsi is spending increasing amounts on brand marketing, and how it’s starting to pay off. Plus, after a brief debate, all three agree that Beyonce will be great at the 2013 Super Bowl Pepsi-sponsored halftime show. For the full conversation, be sure to check out the video below.

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