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While the headlines talk of the box office possibilities connected to Walt Disney's (NYSE: DIS ) $4 billion purchase of Lucasfilm and the Star Wars franchise, the opportunity for merchandising sales through Disney's theme parks and 350-plus worldwide retail stores may be even larger. Watch the video below now to find out why licensing and merchandising are such important earnings drivers for the House of Mouse.
If Disney's merchandising efforts prove anything, it's that there's never been a more interesting time to invest in unique content. Take Netflix, which is betting globally on bringing niche, high-quality TV to subscribers. It's too early to tell whether the plan will be successful, but we think it's important for investors to consider all the potential outcomes before putting money in. We've done exactly that in a just-released premium research report that examines not only Netflix's strategy but also the risks facing the business. Click here and claim a copy now and you'll also receive a full year of updates as key news hits.