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Amazon Builds Out Kindle Content for Kids

Amazon  (NASDAQ: AMZN  ) has added more new content from Disney, Warner Bros. Interactive Entertainment, and Electronic Arts to its Kindle FreeTime Unlimited service, a kid-friendly buffet it launched six months ago, featuring content including books, games, apps, and movies.

This week, Amazon announced it had added more than a thousand titles to the service aimed at kids age 3-8. Titles being added include Disney app Where's My Mickey?, Warner Brother's LEGO Harry Potter Years 1-4, Dr. Seuss' The Cat in the Hat Comes Back from Oceanhouse Media, and Plants vs. Zombies by EA.

To access the content, people must purchase the Kindle FreeTime Unlimited service. If you're not an Amazon Prime member, it costs $4.99 per child or $9.99 per family per month. Those who have purchased Prime can subscribe to FreeTime for $2.99 per child or $6.99 per family per month. 

It doesn't look like FreeTime will feature original content, but Amazon Prime has greenlighted a new children series, Sara Solves It, for Prime Instant Video.


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