Suffice it to say, streaming giant Netflix (NFLX 4.17%) has developed an amazingly effective playbook over the last several years.

After struggling to maintain its robust subscriber growth amid a sea of similar competitors, Netflix completely defied its doubters in 2013. Rather than relying on content licensed from other studios, Netflix realized the only way to truly differentiate its services was by developing its own hit content.

NFLX Chart

NFLX data by YCharts.

The results were astounding in several regards. Hit series like House of Cards and Orange Is the New Black garnered both critical and consumer acclaim. Clearly, Netflix fully embraced the idea that if you can't beat 'em, join 'em.

The year ahead for Netflix
Netflix now heads into 2014 riding high. However, with expectations as lofty as its soaring share price, success in the year to come will be all about execution.

Netflix has at least three previously announced series set to debut throughout 2014, and recently confirmed that it will now add a fourth series for the year ahead.

Source: Netflix

 The series, which will be its first action/adventure series, will be loosely based on the experiences of the renowned explorer Marco Polo during his time as a young man in China.

As tech and telecom analyst Andrew Tonner discusses in the video below, this certainly should have Netflix shareholders encouraged that 2014 will be another very good year for this budding media power.