The Future of Your TV: Cheaper, Held in Your Hands

Ratings company Nielsen is dedicating to preserving the traditional definition of television, but the future of TV is in tablets, smartphones, and beyond.

Jun 4, 2014 at 8:00PM

While smartphones and tablets get all the attention in technology, the television is still the technology with the most global users, at 5.5 billion. 


Source: Global Internet Trends 2014.

Yet, while TV still reigns supreme in terms of total users, trends are shifting away from it. These trends could benefit major online companies like Facebook (NASDAQ:FB) and Netflix (NASDAQ:NFLX).

In the video below, Motley Fool tech analyst Eric Bleeker and Max Macaluso discuss how, especially in developed countries with high advertising budgets to television, consumers are shifting viewing habits to mobile devices like tablets and smartphones. Also, their attention is increasingly split between not just TV, but a mobile device they're using while their television is on. 

With advertising in television still comprising 45% of total United States ad spend, Eric notes this is an opportunity for two main groups. First, companies that benefit from a general shift of advertising dollars toward mobile, such as Facebook, are benefiting as mobile is increasingly used in conjunction with watching television. Facebook's overall revenue has already rapidly shifted mobile, helping fuel an 81% increase in the amount of revenue it makes per user over the past two years. 

Second, video companies that translate well to mobile and were first movers in the space, such as Netflix (NASDAQ:NFLX), have tailwinds at their back as consumers no longer think of the television set as the center of their entertainment world, but shift to having multiple devices to serve video. 

To see Eric and Max's full discussion on some future trends in television, watch the video below.

Are you ready for this $14.4 trillion revolution?
Have you ever dreamed of traveling back in time and telling your younger self to invest in Apple? Or to load up on at its IPO, and then just keep holding? We haven't mastered time travel, but there is a way to get out ahead of the next big thing. The secret is to find a small-cap "pure-play" and then watch as the industry -- and your company -- enjoy those same explosive returns. Our team of equity analysts has identified one stock that's ready for stunning profits with the growth of a $14.4 TRILLION industry. You can't travel back in time, but you can set up your future. Click here for the whole story in our eye-opening report.

Eric Bleeker, CFA, owns shares of Facebook. Max Macaluso, Ph.D., owns shares of Facebook. The Motley Fool recommends Facebook and Netflix. The Motley Fool owns shares of Facebook and Netflix. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Money to your ears - A great FREE investing resource for you

The best way to get your regular dose of market and money insights is our suite of free podcasts ... what we like to think of as “binge-worthy finance.”

Feb 1, 2016 at 5:03PM

Whether we're in the midst of earnings season or riding out the market's lulls, you want to know the best strategies for your money.

And you'll want to go beyond the hype of screaming TV personalities, fear-mongering ads, and "analysis" from people who might have your email address ... but no track record of success.

In short, you want a voice of reason you can count on.

A 2015 Business Insider article titled, "11 websites to bookmark if you want to get rich," rated The Motley Fool as the #1 place online to get smarter about investing.

And one of the easiest, most enjoyable, most valuable ways to get your regular dose of market and money insights is our suite of free podcasts ... what we like to think of as "binge-worthy finance."

Whether you make it part of your daily commute or you save up and listen to a handful of episodes for your 50-mile bike rides or long soaks in a bubble bath (or both!), the podcasts make sense of your money.

And unlike so many who want to make the subjects of personal finance and investing complicated and scary, our podcasts are clear, insightful, and (yes, it's true) fun.

Our free suite of podcasts

Motley Fool Money features a team of our analysts discussing the week's top business and investing stories, interviews, and an inside look at the stocks on our radar. The show is also heard weekly on dozens of radio stations across the country.

The hosts of Motley Fool Answers challenge the conventional wisdom on life's biggest financial issues to reveal what you really need to know to make smart money moves.

David Gardner, co-founder of The Motley Fool, is among the most respected and trusted sources on investing. And he's the host of Rule Breaker Investing, in which he shares his insights into today's most innovative and disruptive companies ... and how to profit from them.

Market Foolery is our daily look at stocks in the news, as well as the top business and investing stories.

And Industry Focus offers a deeper dive into a specific industry and the stories making headlines. Healthcare, technology, energy, consumer goods, and other industries take turns in the spotlight.

They're all informative, entertaining, and eminently listenable. Rule Breaker Investing and Answers are timeless, so it's worth going back to and listening from the very start; the other three are focused more on today's events, so listen to the most recent first.

All are available for free at

If you're looking for a friendly voice ... with great advice on how to make the most of your money ... from a business with a lengthy track record of success ... in clear, compelling language ... I encourage you to give a listen to our free podcasts.

Head to, give them a spin, and you can subscribe there (at iTunes, Stitcher, or our other partners) if you want to receive them regularly.

It's money to your ears.


Compare Brokers