The Best Stocks for 2010: Smart Balance

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Over time, consumer-staples stocks tend to modestly plug along, delivering dependable dividend income along with steady, but often limited, capital appreciation. My top consumer-staples pick for 2010, however, defies that profile, offering investors a potential 50%-plus return.

Allow me to introduce packaged-foods niche player Smart Balance (Nasdaq: SMBL  ) . Specializing in a line of patented, heart-healthy buttery spreads, this young company may at first glance look like an industry lightweight. Net sales in 2008 amounted to $222 million -- peanuts compared to the billions that a General Mills (NYSE: GIS  ) or Kraft (NYSE: KFT  ) hauls in every year.

Smart Balance, however, is a growth story. The company holds a leading presence in the spreads category, outpacing popular brands offered by such heavy hitters as Unilever (NYSE: UL  ) and ConAgra (NYSE: CAG  ) . Specifically, its category market share has expanded for 31 consecutive quarters, currently lagging only Unilever, which competes under the Country Crock and I Can't Believe It's Not Butter brands. Such success no doubt owes to Smart Balance's deep executive bench: Its management brings experience from previously held positions at Dean Foods, PepsiCo (NYSE: PEP  ) , and ConAgra, among other posts. 

Of course, small, fast-growing companies often come with burdensome debt levels and spotty cash flow. But in the case of Smart Balance, investors can sit back and enjoy a buttered muffin sans indigestion. Thanks in part to a capex-light operating model that outsources all production and distribution, the company has positive free cash flow. That, in turn, has helped management more than halve debt over the past few years, to a current level of roughly $61 million. To top things off, a recent refinancing deal allowed the board to authorize a two-year stock buyback equal to roughly 6.5% of the current market cap.

Cream of the cream
When I previously profiled Smart Balance in March of this year, I was moderately upbeat on the company's prospects, but cautious on the stock's valuation. With shares now trading slightly higher, my judgment may be a topic of concern. Quite simply, Fools, the company has outperformed my expectations.

First, management's foray into the nutrient-enhanced milk category has gone off swimmingly: Smart Balance milk has quickly captured 38% and 10% of category dollar share in Florida and New York, respectively. A national rollout is now scheduled for the first quarter of 2010. Beyond the obvious benefits to the top line, that should help boost the company's overall brand awareness to more competitive levels.

Regular readers know that I often favor consumer-staples companies that can effectively compete in the value segment. And that's my second reason for warming up to Smart Balance. Having recently acquired the food and beverage rights to the popular Best Life lifestyle brand, the company will soon launch a Best Life-endorsed line of value-priced spreads and sprays, which will take bragging rights as the only value brand free of partially hydrogenated oils. The move helps, uh, balance the company’s exposure to a broader range of consumers, and it fits nicely with the value proposition touted by its largest retail customer, Wal-Mart Stores (NYSE: WMT  ) .

Does Smart Balance face risks? You bet. I've written about potentially higher dairy costs in 2010, which could crimp profit and pressure sales of the new milk products. (The company does hedge its milk costs.) Also, I expect competition in the spreads category to only increase over time, and management may need to extend or even increase recent promotional activities, thus eating into margins.

Ultimately, I believe Smart Balance's risks are priced into the stock. Analysts expect earnings before interest, taxes, depreciation, and amortization (EBITDA) to increase 166% this year, and 16% in 2010, followed by a 28% move in 2011. Put a well-deserved multiple of 15 on next year's estimated EBITDA, and you've got a stock that's nearly 50% above current levels.

That, Fools, is a healthy return.

Which is the best stock for 2010? See all 13 candidates here.

Smart Balance is a Motley Fool Rule Breakers recommendation. Wal-Mart is an Inside Value pick. PepsiCo and Unilever are Income Investor recommendations. Unilever is a Global Gains choice. Try any of our Foolish newsletter services free for 30 days.

Fool contributor Mike Pienciak owns shares of Smart Balance, but holds no financial position in any other company mentioned in this article. The Fool has a rich, buttery disclosure policy free of hydrogenated oils.

Read/Post Comments (4) | Recommend This Article (32)

Comments from our Foolish Readers

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  • Report this Comment On January 02, 2010, at 2:16 AM, KEB13 wrote:

    Smart Balance board is buying back stock an indication of confidence. I agree Smart Balance is a good buy. As heart disease patient since diagnosis 2000 I look for heart healthy foods. I've used Smart Balance since roughly 2006 and this Fool's still alive.

  • Report this Comment On January 03, 2010, at 12:43 AM, mikebboylan wrote:


    I'm a holder of 6,000 shares of SMBL which I bought in several lots at declining prices over the last three years. My average cost is $8.82. My major concern is the amount of stock reserved for issuance under the Amended Stock Plan put to the stockholders in the call for the Jan. 21 special meeting, which is 12,150,000 shares, or nearly 20% of the 62,630,683 shares outstanding. This constitutes substantial dilution of the present stockholders' interest and will cap the growth of the market price of the stock. The percentage of outstanding stock more usually set aside is in the range of 5 to 10% of the outstanding. About 56% of the awards are subject to time vesting, that is are unrelated to performance. The declining price of the stock, despite the company's improving results, may be related to stockholders' and the market's growing awareness of

    the large overhang of option stock. I have voted against the proposed Amended Stock Plan.

  • Report this Comment On January 04, 2010, at 4:56 PM, XMFGlide wrote:

    KenBerg --

    Glad to hear that the ticker is plugging away! I believe that demographics and healthy eating trends stand to benefit SMBL in the long run.

    mikebboylan --

    You raise a good point. As a fellow shareholder, I'm watching these developments as well. There are, however, a couple of points to keep in mind, IMO:

    1. We're not talking 20% dilution in one swoop. As I recall, a substantial portion of the options granted are not exercisable until the stock touches $16 and above.

    2. Based on the company's historic and projected growth rate, along with the buyback, the potential dilution is less onerous.

    3. Based on CEO Steve Hughes' track record at Celestial Seasonings and the Silk Brand at Dean Foods, I'm inclined to say that management is worth it.

    All that said, I agree that the market may not be thrilled ... although I'd venture a guess that concerns about the national milk rollout and the level of promotional spending (fancy language for issuing consumer coupons) are doing more to pressure shares.


  • Report this Comment On February 08, 2010, at 2:07 AM, ikkyu2 wrote:

    "its largest retail customer, Wal-Mart Stores"

    How many companies has that phrase killed?

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