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The Dark Horse of the Tea Wars

Image source: Teavana.

During the Tea War series, we've discussed giants in the consumer goods industry that will dedicate billions of dollars of resources to grab a piece of the resurgent market for tea -- the most consumed beverage in the world after water. Join Fool contributor Asit Sharma in this final episode as he ponders the impact of one small but powerful participant in the Tea Wars. This company is a multifaceted player in the tea industry and, depending upon which paths it ultimately chooses, can be a benefit or a threat to its larger rivals. Also, be sure to catch episodes No. 1,  No. 2, No. 3, and No. 4 of this series.

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