Making money is nice. Making more money than expected is even nicer. That's the beauty of tracking companies that beat their profit targets. It's more money for a company, sure, but it's also a great indicator of future upside surprises (until analysts catch on).
Let's take a look at a few of these beaters that humbled the prognosticators this past week.
We'll start with Steiner Leisure
Surprised? I sure wasn't. This is exactly what the company has done in 17 of the last 18 quarters. And the one time that it didn't leave the pros wailing in its wake, it simply met Wall Street's target, which had been raised a week earlier. Naturally, the market can rally around that kind of perpetual market-thumping performance. The stock has actually more than doubled since I recommended it to Rule Breakers subscribers two years ago.
Then we have Amazon.com
Amazon turning a profit has become a common occurrence, even as smaller online retailers like Bluefly
So, keep watching the companies that lap expectations. Over time, it will be a rewarding experience for investors as the market rewards the overachievers. That's the kind of surprise we look for in the Rule Breakers newsletter service. Want in? Check out a 30-day trial subscription.
Either way, come back next Monday to learn about more stocks that blew the market away.
Longtime Fool contributor Rick Munarriz is a fan of toppers. He does own shares in Netflix. He is also part of the Rule Breakers newsletter research team, seeking out tomorrow's ultimate growth stocks a day early. The Foo l has a disclosure policy.