Kimberly-Clark (KMB -0.30%) has chosen to elongate its streak of shareholder payouts. The company declared its latest quarterly dividend, which is to be $0.81 per share paid on October 2 to shareholders of record as of September 6. That amount matches both of the firm's previous two distributions, the most recent of which was dispensed at the beginning of last month. Prior to that, Kimberly-Clark handed out $0.74 per share.

In the press release announcing the move, the company emphasized that 2013 represents the 79th year in a row it has paid a distribution. It also mentioned that 2013 is the 41st consecutive year it's increased the amount.

The just-declared dividend annualizes to $3.24 per share. That yields 3.3% at Kimberly-Clark's most recent closing stock price of $98.79.