Logo of jester cap with thought bubble.

Image source: The Motley Fool.

Alliance Data Systems Corporation (NYSE:ADS)
Q2 2021 Earnings Call
Jul 29, 2021, 8:30 a.m. ET

Contents:

  • Prepared Remarks
  • Questions and Answers
  • Call Participants

Prepared Remarks:

Operator

Good morning, and welcome to Alliance Data's Second Quarter 2021 Earnings Conference Call. [Operator Instructions]

It is now my pleasure to introduce Mr. Brian Vereb, Head of Investor Relations at Alliance Data. Sir, the floor is yours.

Brian Vereb -- Head of Investor Relations

Thank you. Copies of the slides we will be reviewing and the earnings release can be found on the Investor Relations section of our website. On the call today, we have Ralph Andretta, President and Chief Executive Officer of Alliance Data; and Perry Beberman, Executive Vice President and Chief Financial Officer of Alliance Data. Before we begin, I would like to remind you that some of the comments made on today's call and some of the responses to your questions may contain forward-looking statements. These statements are subject to the risks and uncertainties described in the company's earnings release and other filings with the SEC. Alliance Data has no obligation to update the information presented on the call. Also on today's call, our speakers will reference certain non-GAAP financial measures, which we believe will provide useful information for investors. Reconciliation of those measures to GAAP will be posted on the Investor Relations website at alliancedata.com.

With that, I would like to turn the call over to Ralph Andretta. Ralph?

Ralph Andretta -- President and Chief Executive Officer

Thank you, Brian, and thank you to everyone for joining the call this morning. I'm excited to have our new CFO, Perry Beberman, joining me today. He's been on the job for less than three weeks, but he's jumped right in, and we're happy to have him on the team. I'll start on slide three with the takeaways from the second quarter. We continue to make considerable progress on our strategic initiatives. During the quarter, we hosted an investor event where we discussed our three-year strategic plan, highlighted our enhanced product offerings, reviewed our lending philosophy and released our long-term financial targets across key metrics. We also announced the expected spin-off of our LoyaltyOne segment, which is key to our strategic transformation to strengthen our balance sheet metrics and deliver a long-term focused sustainable growth. We've successfully implemented several monetization and efficiency initiatives that I will discuss later. At the end of the quarter, we launched our Bread Fiserv relationship and continue to sign new partners and build our prospect pipeline along with renewing several of our valued brand partners. We are pleased to see credit sales rebound to pre-pandemic levels as we exit the second quarter. Consumer confidence and mobility continue to improve as retailers focus on engaging their customers through an omnichannel shopping experience with our Gen Z and millennial sales up double-digits compared to pre-COVID levels. Digital sales were up $400 million versus the first quarter as total overall sales continue to grow. Finally, our credit performance remains strong as a result of our disciplined risk management and the ongoing impact of the economic stimulus payments and programs. We anticipate the credit metrics, including our delinquency rate, will normalize once government stimulus programs expire in the latter part of the year. Slide four highlights the key financial metrics for the second quarter.

Total revenue for the quarter was $1 billion, and net income was $273 million. Revenue increased 3% year-over-year, while total expenses, excluding provision for loan loss declined 4%. The quarter included a net reserve release of $208 million resulting in reported diluted earnings per share of $5.47 for the second quarter. Credit sales were up compared to the first quarter -- credit sales were up 22% compared to the first quarter and up 54% year-over-year. Our net loss rate was 5.1% for the quarter, well below our historic average of 6%. Slide five provides a quick update on selected initiatives from our ongoing strategic road map. Our strategic lending distribution relationship with Fiserv provides a significant opportunity to scale the Bread platform beyond the direct distribution model. The program went live June 30 and select merchants will launch in the second half of the year with a broader rollout planned for 2022. To continue to provide a more frictionless experience for our brand partners and their customers, we have accelerated the adoption of our enhanced digital suite and our unified software development kit. These applications provide for a seamless experience for brands integrate and offer our full suite of offerings, including the Bread digital payment platform products. Technology advancements continue to be at the forefront of our strategic initiatives. During the second quarter, we completed the transition of our statement processing to Fiserv and the transition of our core processing to Fiserv remains on track for mid-2022. The transition of these processing functions reflects Alliance Data's continued focus on tech monetization, delivering enhanced payment and servicing capabilities and realizing additional efficiencies. The migration to Fiserv industry-leading processing platform will enable faster speed to market for new products, credit program launches and product portfolio conversions.

The migration will also free up capital, reduce fixed cost and lower our cost to serve. Our proprietary card which launched in 2020 exceeded 1 million cardholders in the second quarter, which we view as a very important milestone. We look forward to driving acquisition growth of our proprietary card through expanded targeted marketing programs in 2022. Finally, we remain focused on responsible balance sheet management. We recently completed a debt refinancing, which extended the maturity of nearly all of our term loan by 18 months to July of 2024, and we received the necessary permissions required for the anticipated SpinCo debt refinancing activities. The LoyaltyOne spin-off is on track for the fourth quarter of this year. These activities will help improve our capital metrics and provide additional flexibility for the company. Slide six highlights select brand partner additions and renewals. We added several new partners during the second quarter, including new card partners Rue21 and GasBuddy. Bread's success in acquiring new online direct acquisition partners also continues. A select few of the new partners added to the platform are displayed on the right side of the slide, including a new opportunity with Wayfair to provide Bread's digital payment platform offerings to their customer base. Also in the second quarter, we signed multiyear card renewals with several partners, including Ann Taylor and Signet. We remain focused on growing profitably with collaborative brand partners and our enhanced product set. Turning to slide seven, I'll provide more details on the progress in each of our Bread's business models. We just recently celebrated the six-month mark of our acquisition of Bread and we are excited about the progress we have made and for the opportunities ahead of us. Bread's direct acquisition pipeline remains strong.

We continue to have positive dialogue with many card brand partners to enable Bread's digital offerings, and we are looking to align with their IT roadmaps and release time lines, which may take longer for larger merchants. One schedule Bread's platform makes for a quick seamless integration. I would highlight the recent signing of our current card partner, Blue Nile, one of the largest online jewelers with over 1.7 million customers now on Bread's payment platform. Moving to the distribution channel. As I mentioned, on June 30, we activated an e-commerce pilot with Fiserv and anticipated a select few early launch of the Fiserv merchants onto the Bread platform during the second half of the year. We are excited about this opportunity and anticipate a full rollout in 2022. Finally, our platform capabilities with RBC continue to improve as we have a quality pipeline of new partner additions expected to launch in the fourth quarter prior to the holiday season. Moving to slide nine. In June, we released our 2020 environmental, social and governance performance report. I am proud of the progress we've made over the past three years, and we remain focused on the priorities that drive long-term success for our business and our stakeholders alike. Among the many accomplishments, I would highlight the results of our multiyear Board refreshment program and our human capital management, including our strong commitment to diversity, equity and inclusion. Alliance Data's ESG strategy will continue to be central to the company's ongoing transformation, which prioritizes delivering long-term sustainable stakeholder value, modernizing technology, advancing an inclusive culture and managing our commitment to ethical decision-making. These priorities embedded in the company's cultural, business practices and corporate governance ensure that we mitigate risk and remain competitive in a dynamic marketplace.

Before I turn it over to Perry, I'd like to go back to slide eight and review the performance of LoyaltyOne, which includes AIR MILES reward program in Canada and the Netherlands-based BrandLoyalty. As displayed in the graph on the right hand -- on the right, AIR MILES reward miles issued and redeemed improved in the quarter as flight bookings increased in anticipation of reduced travel restrictions in the back half of the year. At the same time, merchandise redemptions remained strong. Average daily flight bookings are currently 10 times higher than we experienced in the first quarter, yet remain at 60% to 70% of the pre-pandemic level. So there is an expectation for further improvement as the recovery in Canada continues. BrandLoyalty's new program activity is improving with a strong pipeline of clients in the second half of 2021. Of course, we continue to closely monitor the COVID conditions throughout the world, including the rise of the Delta variant and the potential impact on the macroeconomic environment and our businesses. My apologies for being out of order. Now I'd like to turn it over to Perry Beberman, our new CFO. Perry started with us on July 6, and I am really happy to turn over the CFO duties to him. As you likely saw, Perry has over 33 years of experience in the card industry and card and banking industry and is a very welcome addition to our team.

With that, I'll turn it over to Perry.

Perry Beberman -- Executive Vice President and Chief Financial Officer

Thanks, Ralph. I'm happy to be here. Slide 10 provides our results for the second quarter of 2021 compared to the second quarter of 2020. Revenue was up 3%, primarily due to the impact of the pandemic-related consumer relief offered by Alliance Data in the second quarter of 2020. Total expenses, excluding provision for loan loss, were down 4% compared to the second quarter of 2020 with operating expense efficiencies offsetting our strategic investment in Bread. Pre-provision pre-tax earnings or PPNR, were up 20% year-over-year, aligned with our focus on driving core underlying earnings growth. Finally, net income included the benefit of the $208 million net reserve release in the quarter. I will provide more details on our results in the coming slides. Slide 11 provides our segment level results for the second quarter. LoyaltyOne revenue was essentially flat year-over-year, while Card Services revenue increased 4%. LoyaltyOne EBT was slightly up due to the increase in travel bookings at AIR MILES, favorable currency exchange rates and lower amortization expense. The improvement in Card Services EBT is, primarily a result of the lower loan loss provision expense resulting from continued strong card member, payment behavior and the improvement in the delinquency rate year-over-year. Moving to slide 11. I will review some of the key business metrics for the company. Starting on the left of the slide, we show our average receivables and our total credit sales trends. For the quarter, we saw credit sales come in at $7.4 billion or up 5 4% year-over-year and up 22% sequentially. As Ralph highlighted earlier, we continue to see a rebound in our credit sales performance as consumer confidence improves. As expected, given seasonal trends, combined with elevated payment rates driven by strong customer liquidity from government stimulus, average receivables were down slightly in the second quarter sequentially.

Moving to the right. Revenue yields declined slightly from the first quarter as payment rates remain elevated, leading to lower delinquency rates and related late fees. Card Services cost of funds continues to trend lower, down approximately 10 basis points from the first quarter as our consumer deposit portfolio rates continue to move lower. Turning to slide 13. I'll start on the upper left. Our delinquency rate dropped 50 basis points versus the previous quarter to 3.3%. On the upper right, you can see that we finished at a loss rate of 5.1%, down 250 basis points versus last year. These low rates are the result of our disciplined risk management as well as the economic stimulus, which is driving higher consumer savings rates across the industry and greater ability to pay. Turning to the bottom left of the page. Our allowance decreased $208 million to $1.6 billion primarily driven by the improved delinquency rate and improving economic conditions for a reserve rate of 10.4%. Lastly, on the bottom right-hand side of the page, our revolving credit risk distribution continues to trend slightly higher toward the greater than 660 segment, accounting for 64% of our total portfolio in the second quarter. I would note that we believe these numbers are slightly elevated in part due to the economic stimulus aiding consumer scores. Slide 14 provides our financial outlook for the year. Our full year receivables guidance remains down mid single-digits year-over-year while we now look for credit sales to be up double-digits in 2021.

While payment rates have slightly moderated from the peak in March, the elevated level continues to put pressure on receivables growth relative -- related to credit sales growth. Our outlook for the full year revenue and total expenses remains unchanged. Expenses will increase in the back half of 2021 as we continue to make investments in digital, data and analytics, marketing and Bread to fuel future growth. We also anticipate an increase in expenses related to our core processing transition to Fiserv as well as higher BrandLoyalty redemption expenses aligned with the increase in revenue expected in the second half of 2021. We have the ability to flex our investment dollars up or down as needed to align with market conditions and our outlook. As both loss rate and delinquency rate remain low, we are adjusting our full year loss rate guidance to be in the low 5% range. We anticipate that credit metrics and payment rates will begin to normalize in the latter half of the year as stimulus programs wind down. We remain dedicated to simplifying and strengthening our business and investing in our strategic initiatives to continue to drive sustained profitable growth. We expect to resume high-single to low double-digit receivable growth in 2022.

Operator, we are now ready to open up the lines for questions.

Questions and Answers:

Operator

[Operator Instructions] The first question comes from the line of Robert Napoli with William Blair.

Perry Beberman -- Executive Vice President and Chief Financial Officer

Good morning, Bob.

Robert Napoli -- William Blair -- Analyst

Yeah. Thank you. Good morning, Ralph and welcome Perry. Perry, question -- I mean this is a big change for you coming from where you were to Alliance Data Systems. What attracted you to ADS? And what do you see -- where do you see the ability -- and what do you see that you can add to the outlook or the story or the strategy, if you would?

Perry Beberman -- Executive Vice President and Chief Financial Officer

Yeah. Thanks, Bob for the question. Again, as I said, I'm really happy to be here. I've been watching ADS for quite some time and I've been in this industry for as noted 33 years. It's a small community in the credit card and payment space. And so when we heard of Ralph going over to ADS, obviously, that got some headlines and then Ralph joining and a number of other industry vets coming over, it certainly peaked my interest. And then, with the Bread acquisition, a lot of buzz going around that the company was certainly going through a transformation. And so, to be part of this leadership team and work with this group is a terrific opportunity. And it takes me back to the early days in my career, where we basically IPOed a company and they grew at quite a nice rate. But everyone was focused on a singular mission. I can tell from being part of this group for only three weeks, this is an incredibly collaborative team. And I hope to bring that collaboration and bring my experience to them. And I was here a couple of weeks ago in New York, and we had the opportunity to be with our leadership team and the Board. And I was incredibly impressed with the engagement and the collaboration was incredibly evident. And this group is agile, nimble, and we're going to drive toward the transformation efforts. So I'm excited to be part of this group.

Ralph Andretta -- President and Chief Executive Officer

Bob, I would say, Perry's first quarter call actually is finance. But aside from being a trusted financial advisor, he is a strategic decision maker with the company, along with the rest of my leadership team. So we are very happy and lucky to have him here. And I am very happy not to have to do the CFO job anymore.

Robert Napoli -- William Blair -- Analyst

Great. Question on Bread and just the momentum. I thought Wayfair was a really interesting addition and very curious on that, because I know they were in the firm partner, they still are and Wayfair was an ADS private label customer that's shifting off or if it hasn't, I think it may already have. So how does -- is that an exclusive relationship? And what does that -- and then just related to that, have you added -- was Blue Nile a private label customer? Is there a pipeline of ADS private label customers that are going to become great customers?

Perry Beberman -- Executive Vice President and Chief Financial Officer

Yeah. Let me first start with Wayfair, and I am happy to be associated again with Wayfair. Upon my arrival here, Wayfair was exiting the relationship with ADS. And I was disappointed about that, because it's such an interesting and innovative brand. So for us to be back in a relationship with Wayfair, although not exclusive, I'm really happy to do that. We're going to really focused on making this relationship very profitable for them and equitable for us, because I think it's great to be associated with such an innovative brand. So, hoping they welcome me back. I'm welcoming them back with open arms. In terms of Blue Nile. Blue Nile is a private label customer of ours, and we've sold into them, and it's 1.7 million customers that in October will be on the Bread platform and be able to provide them additional types of financing. So, really excited about that, with that partner. And there's more to come in the second half of the year. So, there's a number of partners that we will sign and that our private label partners and our co-brand partners will be on the Bread platform. It does take a little time, as you can imagine, but we are -- we have a steady pipeline of our current brand partners. And if you think about Bread, it's not a one-trick pony. There's three elements to Bread, right? You've got the direct acquisition, then the focus on Fiserv and really scaling up in 2022. We spent a lot of time in the first six months getting that signed and focused on getting that done. And then, obviously, the RBC relationship and ensuring that we'll have partners on that in the fourth quarter. So I think we've made really nice progress on Bread across all three -- what will I call all three legs of the stool.

Robert Napoli -- William Blair -- Analyst

Thank you. Just a second sneak in just one last one. On page 13, the bottom right the revolving credit risk distribution, big change from the second quarter of 2019 to the second quarter of 2021 for ADS. Is that the right mix or generally in the range of the mix you would like to have long-term.

Perry Beberman -- Executive Vice President and Chief Financial Officer

Yeah it is, it's going to fluctuate a little bit, but it is -- it is the right mix. That's a mix in choosing the term what I want is product mix and risk --and risk -- risk mix. And that's how you -- that's how you get there. So it's a combination of both, to -- it'll moderate back and forth but that's about where we want to be.

Robert Napoli -- William Blair -- Analyst

Thank you, appreciate it.

Operator

Your next question comes from the line of Sanjay Sakhrani with KBW.

Sanjay Sakhrani -- KBW -- Analyst

Thanks, good morning and congrats Perry. I guess first question is on the yield, as we look at that gross revenue yield. I understand it stabilized. But do you expect that to start picking up as loan growth materializes, maybe you can just speak to the directional trends in yield.

Perry Beberman -- Executive Vice President and Chief Financial Officer

Yeah. You know I think it's going to be stable for the rest of the year Sanjay, and for a couple of reasons. One thing, I think the second quarter is seasonal, so you have to factor a little seasonality in the second quarter, but because payment rates are elevated, you know, that, that yield is going to be steady. So I don't see it picking up quite a bit, for the rest of the year as payment rates moderate, you'll still get a yield improve as we go into 2022

Sanjay Sakhrani -- KBW -- Analyst

And am I correct, you guys think it'll migrate back to the highs that we've seen in the past or some intermediate point.

Perry Beberman -- Executive Vice President and Chief Financial Officer

I think, again, I think it'll be in the intermediate point because of our product, and risk mix. So, we're -- the yield will improve. But our, our loss rate one two carrier rate as the yield improves. I think you'll see a nice balance between yield improvement and loss rate, which is exactly what we're looking for.

Sanjay Sakhrani -- KBW -- Analyst

Okay, great. And then I guess follow-up question on the Fiserv onboarding I think I heard you Ralph talk about, that it's going to take, it's a process to onboard these merchants. I guess when we think about your targets out to like 2023, which just speak to the cadence of the onboarding like do you expect to be fully ramped by a certain point in time to hit those targets, or how should we think about that.

Perry Beberman -- Executive Vice President and Chief Financial Officer

Yeah so, you know, here's how I feel about Sanjay, we want to get it right, not want to get it fast, Right, because this is a long term relationship and we want to make sure that we're doing things correctly so that the ease of integration and ramp is simple. So we're learning from, we went live June 30, we're going to learn from the partner that we bring on this year, and we're going to ramp, our hope is to ramp quickly in 2022. And that'll carry us into 2023The Fiserv is a really nice part of our receivables growth but if you think about it it's just one quarter of receivables growth. Another part is was a deeper penetration in our existing partners and our resigns with our new product set. That's part of our growth. The growth and CO brands, again as part of our growth, and then I expect with the team we've put together to get my fair share, probably more than my fair share of -- of opportunities out there in the marketplace. So the combination of all those gives me, certainly gives me confidence that we'll hit the -- the 2023 metrics.

Sanjay Sakhrani -- KBW -- Analyst

Great. Just one last one on -- for Perry. Just following up on Bob's comments, maybe you could just talk about your strategic priorities over the next year. Thanks.

Perry Beberman -- Executive Vice President and Chief Financial Officer

Well, my strategic priorities are the same as the leadership team strategic priorities, to make sure we execute spin, ramp up Bread, deliver the efficiencies that we need to do to continue the investments in the company and make sure that we have disciplined, I'll say, financial management and that we support the business leaders with all the investment decisions we're trying to make. And as Ralph said, compete and win our fair share of new deals and make sure we have the proper economics for the renewals that we have.

Sanjay Sakhrani -- KBW -- Analyst

Great. Thank you.

Perry Beberman -- Executive Vice President and Chief Financial Officer

It's really good to be aligned with your CFO. I'm really happy about that.

Operator

Your next question comes from the line of Mihir Bhatia with Bank of America.

Mihir Bhatia -- Bank of America -- Analyst

Hi. Thank you for taking my questions and congratulations, Perry. I wanted to maybe just ask about the receivables guidance. Just trying to understand like some of the dynamics going on there because, I mean, you've increased your credit sales guidance. Receivables, if you look at the monthly data, start seem to have troughed in May. And then you have good momentum in terms of Bread coming on this year. So with government programs expiring, I'm just trying to understand what's keeping the receivable guidance down mid-single digits. Are there incremental portfolio losses that maybe we should be thinking about or some other headwinds? Or is it still just all payment rates staying higher than you expected?

Perry Beberman -- Executive Vice President and Chief Financial Officer

I think payment rates is a spotlight. Right now, we're seeing that elevated payment rate and our forecast is that that will abate in the second half of the year, but we're still seeing it elevated. I think that to me is if I had to pick one reason, that's the reason. We're seeing strong sales growth. That sales growth is still outpacing -- is outpacing the payment rate moderation a bit, but it's still -- payment rates are still high.

Mihir Bhatia -- Bank of America -- Analyst

Okay. So -- but there's nothing else, like there's no portfolio or loss or something that...

Perry Beberman -- Executive Vice President and Chief Financial Officer

Yes, we've already talked about -- we already factored in that portfolio loss in the third quarter. That's impacting us, but really, it's payment rates. That's not impacting our receivables.

Mihir Bhatia -- Bank of America -- Analyst

Got it. And then just one quick one for me, you mentioned acquisition of proprietary cardholders being an opportunity in 2022. Maybe talk a little bit more about that? Is it Bread? Is it something else?

Perry Beberman -- Executive Vice President and Chief Financial Officer

Yeah. So in 2020, when we did lose the Wayfair partnership, the result of that is the successor, which was Citi, declined to buy the portfolio. So we had this portfolio sitting out there. We had a couple of bankruptcies sitting out there. So quite frankly, we had never done this before through Val and I suggestion and the team, so why don't we put a proprietary card to the marketplace and not just let that receivable run off, but improve the receivable? So we're able to find good prospects in those files and those portfolios and we've offered them the general purpose card with a good cash back, a good cashback program, some incentive. And they've been good card members. We've seen, quite frankly, millennial spending on that card more so than any other part of our population. So we think it's a real opportunity for us. It started as a safe product, but we're going to go direct to market. And it just diversifies our portfolio and moves on -- and kind of moves or lessens our dependence on bricks and mortar, on private label and partnerships. It's in the mix. It's one of several things we're offering now as part of our new product set. So we're excited about it. We're getting better at it, 1 million customers, and I'm really proud of that, crossing that 1 million customer mark.

Mihir Bhatia -- Bank of America -- Analyst

Understood. Thank you.

Operator

Your next question comes from the line of Jeff Adelson with Morgan Stanley.

Ralph Andretta -- President and Chief Executive Officer

Good morning, Jeff.

Jeff Adelson -- Morgan Stanley -- Analyst

Hey, good morning, Ralph and welcome Perry. Just wanted to follow back up on the Wayfair point in the loan growth. I agree that it was pretty interesting to see that you guys were able to kind of reenter with that company. Just wondering, if there's anything in your strategy that you're going to go after maybe some other card portfolios that you lost in the past or how you're viewing this as perhaps a hook to win more of those relationships that you don't currently have on the card side today.

Ralph Andretta -- President and Chief Executive Officer

Yes. Listen, I -- we have a crack sales team, and I've kind of unleashed them to go after good business and profitable business for us. So while we visit where we've lost certain partners, I mean I'm happy to sell buy now pay later installment loan to them, but their card relationships are long term. So when they're up again, we may decide to go after them. But in the sense that we could continue to work with them, like we're working with Wayfair on a different lending model, I'm very happy to do that. So -- but it's not -- that itself is not a definitive strategy. The strategy is to go after and sign profitable partners for ADS and Bread.

Jeff Adelson -- Morgan Stanley -- Analyst

And then -- and just on the payment rates, are you seeing I know there's still elevated -- just wondering are you seeing any signs that that should starting to maybe go down from there and then when we think about the high single-digit, low double-digit growth for next year just kind of wondering how exactly you're thinking about pay raise, so they need to go back down to the pre-pandemic level or 10 May remain a bit elevated and you still hit that target.

Ralph Andretta -- President and Chief Executive Officer

Yes. So we've -- as of July, as of July 29, the payment rates are elevated. Obviously, we look at them every day, and they're still elevated. And -- but they don't have to go down to pre-pandemic levels for us to get to that high single, double -- low double-digit growth in 2022 because our sales growth is outpacing that moderation in payment rates. They're still high but our sales growth are double-digit. And we expect that to continue, albeit the delta variant out there. We're monitoring out and we're not turning a blind eye to what's in the marketplace. But as we see today, our sales are outpacing the moderation, the high payment rates a bit.

Jeff Adelson -- Morgan Stanley -- Analyst

And then just one last housekeeping for me. On the $0.5 billion portfolio, I know that's coming out. Can you just remind us of the timing of when that actually happens or when it could happen?

Ralph Andretta -- President and Chief Executive Officer

That would be third quarter -- end of third quarter.

Jeff Adelson -- Morgan Stanley -- Analyst

End of third quarter. Okay. Thank you. That's all for me.

Operator

Your next question comes from the line of John Pancari with Evercore ISI.

John Pancari -- Evercore ISI -- Analyst

Just on Bread, can you perhaps help us out with the updated loan balance for Bread as of June 30? I believe it was around $130 million as of the first quarter. And do you still expect a doubling in that loan balance by the year-end 2021?

Ralph Andretta -- President and Chief Executive Officer

Yes. We expect that loan balance will double as we exit 2021. I think the loan balance is in the 10-Q. Take a look at it there. But we expect -- we're on track to do that loan balance in 2021.

John Pancari -- Evercore ISI -- Analyst

And related to that, do you still expect a GMV of about $10 billion by year-end 2023? And how should we think about the loan balance by year-end 2023, if that's achievable?

Ralph Andretta -- President and Chief Executive Officer

Well, let me say we will approach $10 million -- $10 billion in 2023. And we're not -- the loan balance is going to be a combination of -- we're going to keep ADS within the Card Services division. So it's part of a greater loan balance, but we view it as being a big part of our loan balance going forward, particularly if we approach that $10 billion of GMV in 2022.

John Pancari -- Evercore ISI -- Analyst

Okay. And then lastly, on your receivables growth in 2022, the high single to low double-digit. Regarding your -- the last answer to the last question on that, is it that the payment rates are coming in that much -- I mean the sales volume is coming in that much better than expected, that it's offsetting the payment rates remaining elevated for a longer period? And that's why you're still confident in that high single-digit to low double-digit expectations? Because I would have thought that you might have tempered that a little bit given the way payment rates have been trajecting for the industry.

Ralph Andretta -- President and Chief Executive Officer

Yes. Well, I would say the sales are coming in better than expected, and it's marginally offsetting those payment rates. They're still high, but it's still -- it's outpacing it a little bit. So it's marginally offsetting that to give us enough confidence knowing what's in our pipeline, that 2022 high single, low-double digit is achievable.

John Pancari -- Evercore ISI -- Analyst

Okay. Got it. Thank you for taking my questions.

Ralph Andretta -- President and Chief Executive Officer

Thank you.

Operator

Your next question comes from the line of Meng Jiao with Deutsche Bank.

Ralph Andretta -- President and Chief Executive Officer

Good morning, Meng.

Meng Jiao -- Deutsche Bank -- Analyst

Hi. Good morning. Good morning, guys. Thanks for taking my question. I wanted to ask quickly on the in-store versus digital sales. It looks like percentage of in-store versus digital new accounts has sort of moderated to pre-pandemic levels. I guess is there an expectation for that to trend higher with Bread coming online? And as you mentioned, the focus on the proprietary card next year, just general thoughts there.

Ralph Andretta -- President and Chief Executive Officer

Yes. It certainly will. I think our digital sales will trend higher as we bring partners on to Bread as we enhance our digital suite, as we -- as more partners adapt that and we sell in more of our products to partners, which are digital and omnichannel. I would to increase at a good clip.

Meng Jiao -- Deutsche Bank -- Analyst

Got you. Great. And then separately, I guess do you guys sort of disclose the exclusivity of partnerships coming online with Red?

Ralph Andretta -- President and Chief Executive Officer

No. Here's what I will say. Some of those partnerships are exclusive. Some of them are not. They're competitive, and we're very happy to compete in the marketplace. So we -- obviously, you want exclusive partnerships over the best kind. But clearly, if it's not exclusive, we are very able to compete on price and product and quality.

Meng Jiao -- Deutsche Bank -- Analyst

Got it. And then just lastly for me. On the payment rates, is there an expectation that as government enlist, sort of, ends in September/October that you're going to start to see more, I guess, a gradual acceleration of same rates coming down? Just your expectation in terms of when the decline in pay rates happen...

Ralph Andretta -- President and Chief Executive Officer

I wish I had that in my magic eight ball, but we think as the government stimulus rolls off, you'll see a moderation of payment rates in the fourth quarter. I don't think you're going to see payment rates go to our pre-pandemic levels because we have changed our product mix and our score mix. That was intentional. So we'll see payment rates moderate because of the stimulus. But I think there'll be elevated -- there won't be our traditional payment rates we have pre-pandemic because we have intentionally changed our product and score mix and risk mix as well. So they'll moderate but not -- in my view, not to where they used to be in 2019.

Meng Jiao -- Deutsche Bank -- Analyst

Got it. Thank you, guys.

Operator

Your next question comes from the line of David Scharf with JMP Securities.

Ralph Andretta -- President and Chief Executive Officer

Good morning, David.

David Scharf -- JMP Securities -- Analyst

Hi good morning, welcome aboard Perry and thanks for taking my questions. Two things. First, Ralph, when I when I saw all the jewelry brands listed under the renewals, I guess, the Signet brands, it kind of reminded me to maybe ask for an update on vertical concentration. And in particular, I'm assuming that beauty and health still the fastest-growing vertical or best performing. Can you provide an update perhaps for Alta, Sephora and Sally's, sort of where they fall in terms of maturities, sort of renewal schedule and whether or not that vertical is the growth expectations for that vertical are a key part of meeting receivables targets?

Ralph Andretta -- President and Chief Executive Officer

Yes. So I'll speak to our portfolio in total. We have 160 brand partners, and those renewals are staged over five to seven years. And that one-year renewal really hurts us. Nonrenewal really impacts the P& L in a great way. We hate to lose partners. But we've structured in a way that it's over a period of time. And we've been focused on early renewals with our partners. And we really are leading in the beauty space, and it's been very, very healthy. And we've worked closely with the partners you have mentioned, and we continue to work closely with them, bringing new products to the market, making it easy for acquisition, giving them options in terms of products and penetrating deeper into their into the loyalty base. So I think we'll continue to diversify. I think an interesting product line. Beauty is an interesting product line. Jewelry, as you've kind of noted, plus sizes is an interesting product -- different vertical for us. So we've been doing a lot of work in little different verticals, which really helps us pivot away from the traditional bricks and mortar and retail that we were before. So we're excited about them. We're working with all those partners and all those verticals. And the key is ensuring that we're growing the pie for them and for us with new products, data and analytics and good service.

David Scharf -- JMP Securities -- Analyst

Got it. Got it. I appreciate the color. Just a follow-up on yield, maybe a little more of a longer term question. Obviously, the elevated payment rate, what you're talking about is no different from what every other lender is during this transitional year of stimulus. But I'm wondering, as we look forward -- and I know there was a question earlier about, where yields ultimately normalize. As you look at sort of the current credit profile, it was provided in one of the slides, and as you also think about by 2023, the composition of the portfolio that's coming from buy now, pay later, can you talk about sort of what percentage of gross yield you think will be coming from late fees once things normalize versus maybe the profile of ADS a few years ago when it may have been as much as a third? Because I'm trying to understand -- I think that may give the biggest window into ultimately what the gross yield kind of secular outlook is.

Ralph Andretta -- President and Chief Executive Officer

Yeah. So as I said, we've changed our product mix and our risk profile. So we're not reliant on late fees, as ADS was in the past. So it's not a place where we want to place our bets. We want to place our bets on returns with good products, and getting good yield from people that are good payers. So that's important to us. So we don't see late fees as being a predominant -- that predominant in on our go-forward yield. I'm sure it will play a part, but it won't play a predominant part, as it did in the past. If you think about yield and you think about Bread, the Bread yields are accretive to us, because it's a low cost to acquire and low cost to serve. And those yields are accretive to us, and they will enhance our yields going forward. So I'm confident that our yields will be steady going forward. But -- and I'm also confident that given the product mix and the risk mix. It's not going to be just driven by late fees.

David Scharf -- JMP Securities -- Analyst

Got it. Thank you very much. Its helpful.

Operator

Your next question comes from the line of Dominick Gabriele with Oppenheimer.

Ralph Andretta -- President and Chief Executive Officer

Good morning, Dominick.

Dominick Gabriele -- Oppenheimer -- Analyst

Hey. Thanks so much for taking my questions. I just want to say welcome, Perry, and Wayfair returning really is a testament to the strategic transformation here for sure.

Ralph Andretta -- President and Chief Executive Officer

Yes. I get two guesses this quarter.

Dominick Gabriele -- Oppenheimer -- Analyst

Seriously. And accusative discount rate also.

Ralph Andretta -- President and Chief Executive Officer

Yeah in fact...

Dominick Gabriele -- Oppenheimer -- Analyst

So I guess, as we look at the people who have been really focusing on the Fiserv piece, saying that it's not an exclusive relationship to some extent. And I was actually just going to flip that on its head and ask you, could you sign up another partner like Fiserv within that type of channel to get after perhaps different partners merchants that they may be -- I mean, Fiserv basically everybody. But is there a way to kind of diversify those partners, as like lenders will diversify their sub banks?

Ralph Andretta -- President and Chief Executive Officer

Yeah. Well, let me just talk about -- first about the Fiserv relationship. Although not exclusive, we are integrated into their dashboard. So when a merchant turns on a Fiserv relationship, we are there and integrated into their dashboard, so it's ease of use. So that although -- not exclusive, that to me is really, really important. We have a -- so Fiserv is a very important partner of ours. And we're doing many things with them across the patch. But to the second part of your question, of course, we can work with another third party as well. The place where I'm really interested and I really want to be bullish on is, particularly internationally, if we can, is on the technology platform. What we have with RBC. So we are the white label solution to RBC in terms of buy now, pay later installment lending. And we get a transaction fee there. So the revenue is without receivables. That's something that we could rollout around the world pretty quickly. That's where -- there's a real opportunity for us there to have RBC-like relationships in other geographic locations.

Dominick Gabriele -- Oppenheimer -- Analyst

Great, absolutely big opportunity. And I know it's a bit early to maybe ask this question, but maybe you could take back out the APA. But if we think about the consumers' excess liquidity, I mean, I think one of the big banks talked about 50% of stimulus still being in their bank accounts. When -- I guess when we think about the holiday season coming up, I guess can you talk about how your new relationships over time can diversify that fourth quarter receivables jump and how you're thinking about this holiday season with your partners, the spend turning into balances? Thanks so much guys. I really appreciate it.

Ralph Andretta -- President and Chief Executive Officer

Yes. I think you're -- if you look at the baseline forecast, you'll start to see in the fourth quarter -- at least what's projected, you'll start to see savings -- those savings dissipate a little bit in the fourth quarter as stimulus rolls off and holiday season rolls on. And we're seeing, like I said, high double-digit sales. So we're positioning ourselves very well for the holiday season. And I'd say over -- I think about it in three areas. One, as Perry talked about and I talked about, we're going to ramp -- we have been ramping and we'll continue to ramp up on marketing dollars. That -- those marketing dollars are focused on driving incremental spend with our existing partners and acquiring new customers in the third and fourth quarter. So that helps us through the holiday season. We continually add partners to the Bread portfolio. That will help us with the holiday season. I mentioned earlier that we have a number of really good prospects with RBC that will be ready for the holiday season. So all of those things, in my view, although RBC is not receivables, but it is revenue. All those things will help us really drive to jump-start 2022. And in a combination of payment rates moderating and sales continuing to grow, I think we'll -- you will see that -- as we exit the year, you'll see that receivables growth.

Dominick Gabriele -- Oppenheimer -- Analyst

Excellent. Thanks so much for that answer. Thank you.

Ralph Andretta -- President and Chief Executive Officer

You bet.

Operator

[Operator Instructions] Your next question comes from the line of Reggie Smith with JPMorgan.

Ralph Andretta -- President and Chief Executive Officer

Good morning, Reggie.

Reggie Smith -- JPMorgan -- Analyst

Hey good morning guys. I got two quick questions. Number one, just trying to understand, I know you guys have talked a bit about understand, I know you guys have talked a bit about the Bread integration process. But curious like how does that compare to the stand-alone buying buy now, pay later companies? So specifically, like does it take you longer to integrate given the nature of the integration? Or are you on par with how quickly they can be up and running with the client?

Ralph Andretta -- President and Chief Executive Officer

Yes, we are probably -- we could be running as fast. And I think the distinction between us and the stand-alones, there's a couple of distinctions. One is we're on the merchant side. So, we integrate into the purchase path and give that merchant the option -- give the customer the option to pay different ways at the merchant. We're not interested in taking the transaction away from the merger. We're interested in adding the transaction to the merchant, we put the merchants on partner. So that's one extension we are not asking them to download an app or asking to execute a transaction with the perfect path of that merchant, that's a real different distinction than the stand-alone. Secondly, for our existing partner we can offer relationship pricing because they're a partner of ours beyond just that transaction. And we have a balance sheet, we have better funding and we have a relationship. So we could be very, very competitive in terms of pricing as well, another distinction from the third party. But in terms of up and running, we're as quick as they are.

Reggie Smith -- JPMorgan -- Analyst

Got it. And if I can squeeze one more follow-up in. You mentioned address the success -- early success you're seeing out millennials on your proprietary card. I was curious is that a function of you kind of kicking off former Wayfair customers, or are there certain features about the card to resonate with millennials. And that's what I'm asking is, have you considered or are you thinking about integrating like buy now, pay later functionality or installment functionality into your proprietary card or maybe even rebranding it to make it more of a consumer facing product. Thank you.

Ralph Andretta -- President and Chief Executive Officer

Great question. Yeah, I mean I think we're seeing early, early successful millennials because it's a cash back card. So millennials are rational and like cash flow so they see it as a opportunity to get something back for their spending. Also, we're skewing toward digital liquid product as well, and we'll continue to make that product digital as well. So in terms of making it a bigger part of our portfolio, we're certainly bullish on this product, and you'll see us lean into this product next year.

Reggie Smith -- JPMorgan -- Analyst

Got it. I guess just to make sure it was heard. Is there any idea or thought about making installment like a feature in that product? Or could you not talk about that? I don't want to...

Ralph Andretta -- President and Chief Executive Officer

I don't want...

Perry Beberman -- Executive Vice President and Chief Financial Officer

Yeah. I'm sorry if I didn't answer your question fully. Yeah, we're going to bring all our product capabilities to our proprietary card. So installment, buy now, pay later, all the capabilities we have, we'll make available to our proprietary card.

Reggie Smith -- JPMorgan -- Analyst

Thanks a lot. Nice quarter.

Perry Beberman -- Executive Vice President and Chief Financial Officer

You bet.

Operator

At this time, there are no further questions. I would now like to turn the call back over to Mr. Ralph Andretta.

Ralph Andretta -- President and Chief Executive Officer

So thank you all for the call today and your interest in Alliance Data. As you know, we remain focused on executing our strategic plan, building for the future and really excited about the progress we've made and our outlook. So everyone have a terrific day, and thank you all very much. Take care.

Operator

[Operator Closing Remarks]

Duration: 53 minutes

Call participants:

Brian Vereb -- Head of Investor Relations

Ralph Andretta -- President and Chief Executive Officer

Perry Beberman -- Executive Vice President and Chief Financial Officer

Robert Napoli -- William Blair -- Analyst

Sanjay Sakhrani -- KBW -- Analyst

Mihir Bhatia -- Bank of America -- Analyst

Jeff Adelson -- Morgan Stanley -- Analyst

John Pancari -- Evercore ISI -- Analyst

Meng Jiao -- Deutsche Bank -- Analyst

David Scharf -- JMP Securities -- Analyst

Dominick Gabriele -- Oppenheimer -- Analyst

Reggie Smith -- JPMorgan -- Analyst

More ADS analysis

All earnings call transcripts

AlphaStreet Logo

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium advisory service. We’re motley! Questioning an investing thesis -- even one of our own -- helps us all think critically about investing and make decisions that help us become smarter, happier, and richer.