Please ensure Javascript is enabled for purposes of website accessibility

Why ChromaDex Stock Is Jumping Today

By Keith Speights - Jun 7, 2021 at 12:19PM

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The company's flagship product was launched in Walmart stores across the U.S.

What happened

Shares of ChromaDex (CDXC 5.29%) were jumping 7.1% higher as of 11:38 a.m. EDT on Monday after rising as much as 16.2% earlier in the day. The big gain came after the company announced the launch of its Tru Niagen vitamin B3 product in 3,800 Walmart (WMT 0.81%) stores across the U.S. 

So what

This launch wasn't a surprise. In March, ChromaDex announced that Walmart would begin carrying Tru Niagen in its stores in June. However, investors still cheered the launch, which has been anticipated for several months.

Lighted Walmart sign.

Image source: Walmart.

Tru Niagen has been on the market for years. ChromaDex reported sales for the product totaling $12.4 million in the first quarter of 2021, up 12% year over year. 

The deal with Walmart is enormously important for ChromaDex, though. Walmart is the first major U.S. retailer to offer Tru Niagen. Two dosages -- 100 mg and 300 mg -- will be available in Walmart's stores as well as online.

Now what

ChromaDex has made a couple of other deals that could provide catalysts for the healthcare stock in the not-too-distant future. In April the company inked a supply agreement with Health & Happiness Group to use Niagen (the sole active ingredient in Tru Niagen) in H&H's Swisse consumer products. In May, ChromaDex announced another deal with Ro to use Niagen in its products. 

Keith Speights has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

Invest Smarter with The Motley Fool

Join Over 1 Million Premium Members Receiving…

  • New Stock Picks Each Month
  • Detailed Analysis of Companies
  • Model Portfolios
  • Live Streaming During Market Hours
  • And Much More
Get Started Now

Stocks Mentioned

ChromaDex Corporation Stock Quote
ChromaDex Corporation
CDXC
$1.99 (5.29%) $0.10
Wal-Mart Stores, Inc. Stock Quote
Wal-Mart Stores, Inc.
WMT
$127.61 (0.81%) $1.03

*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.

Related Articles

Motley Fool Returns

Motley Fool Stock Advisor

Market-beating stocks from our award-winning analyst team.

Stock Advisor Returns
377%
 
S&P 500 Returns
123%

Calculated by average return of all stock recommendations since inception of the Stock Advisor service in February of 2002. Returns as of 08/09/2022.

Discounted offers are only available to new members. Stock Advisor list price is $199 per year.

Premium Investing Services

Invest better with The Motley Fool. Get stock recommendations, portfolio guidance, and more from The Motley Fool's premium services.