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Advertising on Snap could benefit from AI.
Snap (SNAP 27.63%) has struggled to create a viable advertising business, but that could be changing with the help of artificial intelligence. In this video, Travis Hoium covers how the company's AI chatbot may already be helping the bottom line.
*Stock prices used were end-of-day prices of June 21, 2023. The video was published on June 25, 2023.
Randi Zuckerberg, a former director of market development and spokeswoman for Facebook and sister to Meta Platforms CEO Mark Zuckerberg, is a member of The Motley Fool's board of directors. Suzanne Frey, an executive at Alphabet, is a member of The Motley Fool's board of directors. Travis Hoium has positions in Alphabet and Snap. The Motley Fool has positions in and recommends Alphabet and Meta Platforms. The Motley Fool has a disclosure policy. Travis Hoium is an affiliate of The Motley Fool and may be compensated for promoting its services. If you choose to subscribe through their link they will earn some extra money that supports their channel. Their opinions remain their own and are unaffected by The Motley Fool.
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