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Awaiting the New Newell Rubbermaid

By Stephen D. Simpson, Simpson, – Updated Nov 15, 2016 at 7:02PM

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Will major changes in the business produce sustainable growth?

For better or worse, Motley Fool Income Investor recommendation Newell Rubbermaid (NYSE:NWL) is going to be a different company in a couple of years. Although past restructuring efforts did some good for the balance sheet and working capital management, attractive and sustainable earnings growth has remained out of reach.

In response, the company has pushed ahead with additional aggressive restructuring efforts. Newell Rubbermaid wants to improve its portfolio of brands, cut manufacturing overhead, reduce resin needs, and generally improve its long-term growth outlook.

So far, at least, there's still plenty left to do. Sales in the fourth quarter were down slightly on an organic basis, and operating margins were considerably lower whether you looked at reported figures or charge-adjusted numbers. The company did manage to improve gross margin slightly, and free cash flow was also up for the full fiscal year.

As for the existing units, cleaning/organization had the worst time of it, with sales up more than 4% but operating income down almost 42%. Office products and tools/hardware fared better, with flat operating income, and home fashion actually saw operating income growth despite an 8% decline in sales.

Newell Rubbermaid efforts are necessary, but also difficult and risky. When you're in the midst of buying and selling businesses, it's easy to get carried away, since it's often more exciting than simply making the most of what you already have. Rubbermaid is still a well-known brand, but the company risks alienating customers with too many acquisitions.

It's hard to assess the future of a company when you have no idea what it may look like in another year or two. We're definitely not talking about a Procter & Gamble (NYSE:PG), Sara Lee (NYSE:SLE), or Tupperware (NYSE:TUP) here. That said, even modest assumptions on cash flow growth suggest that the stock is not expensive, so this might be another one for value or turnaround investors to check out more fully.

For more related Foolishness:

Newell Rubbermaid, Tupperware, and Sara Lee are all Motley Fool Income Investor recommendations. Do you like stocks that pay you back for investing? Join Mathew Emmert in his search for the best of the best -- take a free, 30-day trial of Income Investor today.

Fool contributor Stephen Simpson has no financial interest in any stocks mentioned (that means he's neither long nor short the shares).

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Stocks Mentioned

The Procter & Gamble Company Stock Quote
The Procter & Gamble Company
PG
$135.71 (0.10%) $0.13
Tupperware Brands Corporation Stock Quote
Tupperware Brands Corporation
TUP
$7.26 (-5.10%) $0.39
Newell Brands Inc. Stock Quote
Newell Brands Inc.
NWL
$14.29 (-2.32%) $0.34
The Hillshire Brands Company Stock Quote
The Hillshire Brands Company
HSH.DL

*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.

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