Although we don't believe in timing the market or panicking over market movements, we do like to keep an eye on big changes -- just in case they're material to our investing thesis.

What: Maidenform Brands (NYSE: MFB) shares fell as much as 19% today after the company released earnings.

So what: Revenue rose 13% to $145.8 million in the third quarter and earnings per share reached $0.55, beating estimates of $0.53. The company also raised its full-year 2010 guidance to $1.90 to $1.94, but the market still wasn't satisfied.

Now what: Revenue came in slightly under expectations and analysts were expecting a little more from the fourth quarter, but I think this is an overreaction on the downside. The women's intimate apparel maker is trading at a reasonable 12.8 price/earnings ratio and is still experiencing reasonable growth. I'm buying the dip and betting we will see another good quarter to close out the year.
 
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Fool contributor Travis Hoium does not have a position in any company mentioned. You can follow Travis on Twitter at @FlushDrawFool, check out his personal stock holdings, or follow his Motley Fool CAPS picks at TMFFlushDraw.

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