The market for television content is surging. Advertising revenue is picking up, and cable affiliate fees continue to creep higher. In the video below, Fool contributor Demitrios Kalogeropoulos argues that Scripps Networks Interactive (SNI) is in a prime position to gain from these trends, which are powered by a growing appetite for quality broadcast content.
Demitrios gives viewers three reasons to take a closer look at Scripps. The network's HGTV and Food Network channels are booking great viewership numbers, for one. Second, Scripps' valuation looks compelling when compared to other media companies. And third, Scripps' profitability has been soaring, and could surpass expectations on strong seasons to close out this year.
