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We Are Personal Finance Enthusiasts on a Mission to Help You Live More Richly

Many or all of the products here are from our partners that pay us a commission. It’s how we make money. But our editorial integrity ensures our experts’ opinions aren’t influenced by compensation. Terms may apply to offers listed on this page.

When you think about your financial future, we want you to feel confident. Confident that you can fully achieve your money goals, no matter where you’re starting out.

But here’s the thing. Managing your personal finances can be stressful. Sifting through all the money advice that’s out there (some good, a lot bad) can make navigating money matters unnecessarily complicated.

That’s where we come in.

Here at The Ascent, our objective is to help you cut through the noise so you can take actionable steps towards improving your finances. Whether you’re looking to eliminate your debt, find the best credit card, pick the right stock broker, and more, consider us your guide to conquering your money goals.

Our Mission is to Make the World Smarter, Happier, and Richer

Born out of the financial expertise and trusted advice of The Motley Fool, The Ascent brings the same unbiased analysis to the world of daily personal finance decisions. All backed by the mission of making the world smarter, happier, and richer.

To achieve our goal of helping you find the best offers and products to improve your finances and live more richly, we stand by these core principles:

  • All of our content is made available for free. This includes hundreds of financial product reviews as well as jargon-free advice on how to navigate all of your personal finance decisions.
  • Wherever possible, we rely on first-person reviews of financial products so you can read about the offer’s pros and cons from someone who has experienced it directly.
  • We’re firm believers in the Golden Rule. If we wouldn’t recommend an offer to a family member, we wouldn’t recommend it on The Ascent, either.

How We’re Compensated

Because transparency is so important to us, you should know that, in some instances, we may receive compensation from partners when someone clicks, applies, or registers for a product reviewed on our site.

Our editorial opinions, rankings, and reviews are not influenced by these partners in any way.

For more information on how we make money and our advertising partners, please visit Our Advertisers page. If you have any questions please contact us at

Meet the Team