In this video, Motley Fool consumer goods editor Austin Smith takes a look at two comparable high-end jeans brands, The Buckle and True Religion, to see whether he can diagnose for us which of the two is the better buy. Many on paper might be tempted to say True Religion initially, because it's slightly cheaper and has experienced explosive growth recently. But Austin takes us through some of the specifics of The Buckle, such as the company's high inside ownership percentage and its regular issuance of a special dividend, that may make us want to look twice.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium advisory service. We’re motley! Questioning an investing thesis -- even one of our own -- helps us all think critically about investing and make decisions that help us become smarter, happier, and richer.