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What is ESG Investing & What Are ESG Stocks?

Updated: Nov. 24, 2021, 11:23 a.m.

John Rotonti co-authored this content.

ESG investing is a form of socially responsible investing that prioritizes financial returns alongside a company’s impact on the environment, its stakeholders, and the planet.

The financial performance of ESG stocks has recently drawn investor attention. During the market turbulence related to the COVID-19 pandemic, many companies with strong ESG track records showed lower volatility than their non-ESG counterparts.

To many investors, that performance validated ESG investing and its premise -- that good corporate behavior means better business results.

Make your portfolio reflect your best vision for our future. Always be thinking ahead. Be optimistic. Think about the world that you want to create, because sure enough your dollars and mine, our capital, is helping shape the world.

David Gardner, cofounder, The Motley Fool

What does ESG stand for?

"ESG" stands for environmental, social, and (corporate) governance.

The three criteria ESG investors use to evaluate a company’s sustainability performance.

The Motley Fool

E is for environmental

The environmental component addresses how a company affects the planet through:

  • Climate change policies
  • Greenhouse gas emissions
  • Carbon footprint and carbon intensity
  • Water usage and conservation, overfishing, and waste disposal
  • Renewable energy usage
  • Recycling and disposal practices
  • Green products, technologies, and infrastructure
  • Employee incentives promoting carpooling, public transportation, bicycle commuting, etc.
  • Relationship with the U.S. Environmental Protection Agency (EPA) and other environmental regulatory bodies

S is for social

The social component of ESG covers issues affecting employees, customers, consumers, suppliers, and the local community. Examples include:

  • Employee treatment and compensation
  • Employee engagement and turnover
  • Employee training and development
  • Employee safety policies and sexual harassment prevention
  • Diversity and inclusion in hiring, promotions, and pay increases
  • Ethical supply chain sourcing
  • Mission or higher purpose
  • Customer service performance
  • Consumer protection activity, including lawsuits, recalls, and regulatory penalties
  • Lobbying efforts and public stance on social justice issues

G is for governance

The governance component relates to board independence, leadership effectiveness, and business ethics. Specific topics include:

  • Executive compensation, bonuses, and perks -- and whether they’re tied to long-term business value
  • Policies that define and enforce ethical business practices
  • Diversity of the board and management team
  • Potential for conflicts of interest for board members
  • Shareholders' ability to nominate board candidates
  • Whether term lengths differ among board members
  • Separation of the chairman and CEO roles
  • How board votes are decided -- by a majority or by who receives the most votes
  • Whether the company issues dual- or multiple-class stock
  • Transparency of shareholder communications
  • History of shareholder lawsuits
  • Relationship with the U.S. Securities and Exchange Commission (SEC) and other regulatory bodies

How to evaluate corporate ESG performance

1. Corporate reporting.

Companies committed to ESG initiatives should be publishing measurable goals, plus the progress against those goals, in periodic sustainability reports.

Some sustainability reports are better than others, however. Look for reporting that follows ESG standards established by the Global Reporting Initiative (GRI) and/or the United Nations Principles for Responsible Investment (PRI).

2. Third-party sources.

You can also use third-party sources to validate sustainability reports, such as:

For employee-related issues specifically, see:

To research corporate governance attributes, access proxy statements on the SEC's website by searching for the filing type DEF 14A.

At the Fool, we believe people should have the freedom to follow their passion every day in roles they love. We work hard to understand the needs of our employees and deliver for them. We are confident that this, in turn, makes a great business. Take care of your employees and they will take care of your customers, who in turn take care of shareholders.

Tom and David Gardner, cofounders, The Motley Fool
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Image source: Getty Images

ESG stocks reduce portfolio risk

In any industry, environmental, social, and governance issues pose serious risks to operations and profits. Below are three examples of negative outcomes that could have been mitigated with proactive ESG policies.

  • Energy provider PG&E (NYSE:PCG) declared bankruptcy in 2019 due to climate change-induced wildfires in California. PG&E and its peers could have reduced their collective environmental risks by working proactively to limit the carbon emissions contributing to global warming.
  • Tyson Foods (NYSE:TSN) was sued in 2020 for wrongful death after employees with COVID-19 symptoms were allegedly ordered to continue reporting for work.
  • Wells Fargo (NYSE:WFC) fired 5,000 employees after the Consumer Financial Protection Bureau uncovered a fake account scheme in 2016. CEO John Stumpf was forced to resign, and the bank lost its accreditation from the Better Business Bureau.

Companies actively working to address risks like these should see fewer business disruptions and produce more reliable financial results over time. That means lower downside risk for shareholders.

High ESG focus, high returns

There’s also growing research that, in addition to lower downside risk, ESG stocks generate comparable or superior financial results compared with their non-ESG-focused peers.

Asset management start-up Arabesque found that S&P 500 (SNPINDEX:^GSPC) companies in the top quintile for ESG outperformed those in the bottom quintile by more than 25% between 2014 and 2018. The stock prices of ESG companies were also less volatile.

In The Journal of Applied Corporate Finance, Dan Hanson and Rohan Dhanuka concluded that “there seems to be clear evidence that companies with high non-financial indicators of quality seem to perform significantly better on market and accounting-based metrics.”

ESG as an indicator of strong leadership

Why ESG companies perform better isn’t clearcut. One theory is that a corporate ESG focus requires exemplary leadership. ESG initiatives are long-term programs, and a leadership team’s ability to realize long-term outcomes -- while running the core business well -- is a competitive strength.

Did you know?

Research increasingly shows that ESG investing can reduce portfolio risk and generate competitive investment returns.

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Risks of ESG investing

1. Lack of universal ESG standards.

There are no agreed-upon standards for evaluating ESG performance. That creates inconsistencies in ESG portfolios and funds. You may be surprised to find some ESG funds hold tobacco stocks, for example.

You want to be sure your ESG funds align with your values. Before investing in ESG ETFs and ESG mutual funds, learn how the fund screens its investments.

2. No long-term data on the financial performance of ESG companies.

Longer-term data could show that ESG companies aren’t as resilient as once thought. If that happened, investors who are wholly focused on financial returns would likely shift away from the ESG sector.

3. Companies could stop reporting on ESG issues.

Companies could stop voluntarily reporting sustainability data. Any broad deprioritization of ESG attributes would reduce the supply of high-quality, investable ESG companies.

Is ESG investing right for you?

If you want to achieve strong financial returns while supporting companies with sustainable, future-oriented business practices, then ESG investing may be right for you.

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