(NASDAQ:BKNG) has tapped AOL (UNKNOWN:AOL.DL) CEO and tech sector veteran Timothy Armstrong to serve on its board, the company announced in an official release. He will assume the post immediately.

Armstrong has held his position at AOL since 2009. Prior to that, he was president of the Americas operations at Google (NASDAQ:GOOGL), and also served on that company's operating committee. Before his time at Google, he worked as director of integrated sales and marketing for Disney's (NYSE:DIS) ABC/ESPN Internet Ventures.'s statement quoted CEO Jeffery Boyd as saying that Armstrong's "deep experience with consumer-facing Internet businesses, Web marketing and search will be highly valued as the Priceline Group continues to expand its desktop and mobile travel service offerings around the globe."