Joining Big Ten Won't Bail Out Maryland and Rutgers Overnight
Maryland and Rutgers have six years before they receive full conference payouts from the Big Ten, and even then they shouldn't rely on television revenue alone.
How Triple Crown Contender California Chrome Benefits the Whole Horse Racing Industry
Although a Triple Crown winner might not be a cure-all for the horse racing industry, it produces a nice halo effect for all those involved.
Why Electronic Arts Will Finally Pay Current and Former NCAA Football Players
EA Sports and Collegiate Licensing Company have settled with three classes of plaintiffs, consisting of current and former football and basketball student athletes, for $40 million
Why the Dayton Flyers Stand to Make Big Money by Reaching the Elite Eight
The University of Dayton stands to benefit from its Elite Eight appearance, no matter the result.
How Louisville Makes Twice as Much Money From Basketball as Rival Kentucky
No matter what happens in the Sweet 16, Louisville beats Kentucky when it comes to finances.
Even in NCAA Basketball Tournament, Football Schools Take Home the Most Money
Despite being heralded as "more fair," the power football conferences take home the lion's share of revenue from March Madness.
Florida State Football Season Ticket Sales Skyrocketing
Florida State's national championship is driving ticket sales with a 90% renewal rate and 9,400 new season ticket holders.
Unretouched Models Generate Headlines, But Do They Generate Sales?
Aerie is the latest brand to move away from airbrushing models into perfection, but do brands get more than just 15 minutes of fame with these marketing decisions?
Who's Making Money on the Super Bowl?
The Super Bowl isn't just about the NFL. All across the country this weekend, people and businesses will be cashing in on the big game.
What Is FSU's National Championship Really Worth?
Florida State stands to reap a whole host of indirect benefits from winning the BCS National Championship.
Japanese Pitcher Tanaka Won't Break Any MLB Posting Records
A new agreement between Major League Baseball and Nippon Professional Baseball will cap the posting payment the Rakuten Golden Eagles receive for Masahiro Tanaka at $20 million. What can we expect from his deal?
Switch to Top Tier a Costly Decision for UMass Football
The university is on the hook for football expenses that have far exceeded projections at UMass as it finishes its second season playing at the FBS level.
College Bowl Games Mean a Big Payday for These Conferences
Payouts for BCS bowl games further define the line between the haves and the have-nots.
Why Are ACC Championship Tickets Available for $9.50?
The SEC and Big Ten command high prices on the secondary ticket market for their conference championship games while the ACC falls flat.
SEC Championship Game Transcends Teams
The SEC Championship Game commands top dollar on the secondary ticket market regardless of which teams play in the game.