The following video is part of today's MarketFoolery podcast, in which host Chris Hill and advisors Jason Moser and Joe Magyer analyze the latest business news. Shares of Whole Foods fell on the company's latest earnings report. With companies from Costco to Safeway gunning for Whole Foods, the guys discuss the competitive landscape and identify the greatest threat.

Chris Hill owns shares of Whole Foods. The Motley Fool owns shares of Costco, Wal-Mart, and Whole Foods. Motley Fool newsletter services have recommended buying shares of Costco, Wal-Mart, and Whole Foods and creating a diagonal call position in Wal-Mart. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.