The following video is part of our daily MarketFoolery podcast, in which host Chris Hill and advisors Ron Gross and Joe Magyer discuss the latest business and investing news. In this audio segment, the guys analyze the merits of giving stocks as gifts, discussing well-known consumer brands such as Coca-Cola and Disney. Ron also suggests an investing gift that challenges the convention wisdom "It's the thought that counts."

Looking to give the gift of stocks this holiday season? Check out The Motley Fool's brand new report, "The Motley Fool's Top Stock for 2012." The report analyzes a Costco-like company that is revolutionizing commerce in Latin America. You can get instant access to the name of this company by clicking here – it's free.