You know those stores within a store at your local Best Buy
According to Apple Insider, about 25 Target stores will get a Cupertino-flavored makeover in 2012. For Apple, it's a push into markets that can't support a full-blown Apple Store with a Genius Bar and the airy design -- those are typically found in high-end malls, far away from the suburban areas where Target battles Wal-Mart for everyday dominance.
For Target, this would be a conscious effort to raise the company's profile. Notice how easily I compared Target with Sam Walton's discount empire? Target would love to live a few classes above that level, because the margins are fatter up there.
If this handful of Apple Targets helps both partners, we should expect many more of them in the coming months and years. The Minnesotan retailer runs more than 1,750 stores today, nearly double the location count of Best Buy and many times the retail footprint of Apple's 245 stores on American soil.
This move might help Target stave off Wal-Mart in the traditional retailing space, but the real Wal-Mart killer doesn't live in big-box stores at all. Learn all about the real cash kings changing the face of retail in a special report, free to Fools for a limited time.
Fool contributor Anders Bylund holds no position in any of the companies mentioned. The Motley Fool owns shares of Best Buy, Wal-Mart Stores, and Apple. Motley Fool newsletter services have recommended buying shares of Apple and Wal-Mart Stores. We have also recommended creating a bull call spread position in Apple, writing covered calls in Best Buy, and creating a diagonal call position in Wal-Mart Stores. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinion, but we all believe that considering a diverse range of insights makes us better investors. Check out Anders' holdings and bio, or follow him on Twitter and Google+. We have a disclosure policy.
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