Facebook (NASDAQ:FB) has a new toy to show off this week.

"A small team is working on a big idea," reads the social networking website operator's invitation for an unveiling on Thursday, and TechCrunch is hearing that it may be the addition of video to Instagram. It's a move that makes sense given the market positioning of Facebook foes Twitter and Google (NASDAQ:GOOGL) when it comes to video these days. 

In this video, longtime Fool contributor Rick Munarriz explores why the push for Instagram video -- even with Facebook already offering clips on its namesake site -- is a smart move.

Longtime Fool contributor Rick Munarriz has no position in any stocks mentioned. The Motley Fool recommends Facebook and Google. The Motley Fool owns shares of Facebook and Google. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.