One month after promoting Sandeep Reddy to take over as its new chief financial officer, apparel company GUESS? (NYSE:GES) is getting a new COO as well. 

On Wednesday, GUESS announced that it has promoted Chief Information Officer Michael Relich to the position of chief operating officer. In a statement, GUESS described Relich as "an industry leader in retail technology, having been named Retail CIO of the Year for Strategic Impact by a leading retail industry publication in 2011 ."

In an SEC filing, GUESS advised that it will be paying Relich an annual salary of $550,000, plus an annual bonus targeting 50% of base salary; an annual equity award targeting 60% of salary in value; an initial equity award of 20,000 shares of restricted stock, vesting over four years; and 30,000 stock options, also vesting over four years.

Fool contributor Rich Smith has no position in any stocks mentioned. The Motley Fool recommends and owns shares of GUESS. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.