What happened 

Shares of Paysafe (PSFE -1.27%) jumped 9.9% on Friday, boosted in part by positive mentions of the digital payments company on Reddit and other social media sites ahead of its inclusion in a popular stock index. 

So what

Paysafe will be added to the Russell 3000 Index -- which comprises the 3,000 largest U.S. stocks -- after the market close today. In turn, managers of funds that track the index will need to purchase shares of Paysafe.

A person is pointing to an upwardly sloping line that's above a flatter line.

Image source: Getty Images.

Some Reddit traders are attempting to front-run these purchases by fund managers. Others are hoping that the rally will force short-sellers to close their positions by buying back the shares they shorted. A short squeeze of this nature could accelerate the gains in Paysafe's stock price, at least temporarily. But with only about 7% of Paysafe's share float currently sold short, the likelihood of a powerful short squeeze materializing is unlikely. 

Now what 

Looking beyond these short-term trading dynamics, Paysafe appears to have a bright future. It's a leader in the rapidly expanding iGaming market. Key customers include online sports betting operator DraftKings and leading game-streaming platform Twitch, which is owned by Amazon. Management sees Paysafe's revenue rising to more than $1.5 billion in 2021 and increasing at double-digit rates in the years thereafter, fueled by the continued growth of its core markets and potential acquisitions.