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Why Paramount Tumbled 7% on Tuesday

The entertainment and media company is planning to spend heavily in the face of a weakening economy.

By James Brumley Updated Dec 6, 2022 at 4:47PM EST

Key Points

  • Paramount's Q4 bottom line is likely to fall from Q3's levels thanks to a fading advertising environment.
  • Nevertheless, the company is upping its streaming content budget for its still-unprofitable, direct-to-consumer platforms.
  • Investors are understandably concerned Paramount is making a major bet on a future it can't clearly see.

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