Do you have a "very best" stock? A stock that brings you closer to retirement year in and year out? One like Kraft Foods
I pay special attention to this stuff: My job is to find companies with that same magic that's made Kraft such a dynamite stock.
A repeatable fortune
What's the secret of Kraft's phenomenal digits? Well-branded products that a lot of people use, for starters. While that may be the bulk of it, those products aren't its only source. The rest comes from two magic words: dividend reinvestment.
Don't think these words are powerful? Take a ho-hum stock, or one that seems ho-hum, paying 5% in dividends yearly and racking up a modest 5% in capital appreciation. Start with $1,000, and reinvest those dividends. After 30 years, you'll have amassed a whopping $18,700!
You could get those returns -- or better -- from a strong growth stock, but the dividend stock above gives you the flexibility to switch from reinvestment to an income strategy. In that example, you'd get almost $900 a year. And which one do you think is the safer bet?
A few ideas for you
Paying dividends to shareholders also forces companies to exercise fiscal discipline. That's great because being flush with cash tempts managers -- let's face it, they tend to have big egos -- to bungle their loads. And even if they don't slip up, they tend to hoard that cash away from shareholders without putting it to good use. That's why Microsoft's long-anticipated one-time $3-per-share dividend payout meant so much to shareholders, and why cash hoarders such as Amgen
In a way, dividends encourage responsibility -- something that strikes a personal nerve with me. As co-advisor of The Motley Fool's dividend-stock newsletter, Income Investor, I'm always on the lookout for corporations that pay solid dividends, like the stocks I'll share with you now.
Like Kraft, Johnson & Johnson has an enormous portfolio of well-branded products that many people use. Its brand names include nutritional products Lactaid and Splenda; pain relievers Bengay, Motrin, and Tylenol; and health and beauty products Aveeno, Neutrogena, and Rogaine. At 3.5%, its yield isn't enormous, but its ability to generate free cash flow is impressive.
Speaking of companies with strong brands, I'm taking a hard look at Mattel
With stingy names like AMD
I'm not as sanguine about the prospects of our nation's financial systems, but I think there are banks in this country worthy of a second look. For example, I think BB&T, with its sound credit quality and long tradition of conservative practices, can deliver in the long run. Give it a look.
The Foolish bottom line
These stocks aren't companies that are perfect for everyone; they're ideas to jump-start your research. The best stock for you might not be the best for another reader. In seeking great stocks for your portfolio, I invite you to take a close look at dividend stocks. They're appropriate for just about everybody. They're closet performers, and they tend to do their jobs far more safely than others.
This article was originally published Nov. 14, 2006. It has been updated.
James Early does not own shares of any company mentioned in this article. Microsoft is an Inside Value pick. Hasbro and Electronic Arts are Stock Advisor recommendations. Kraft and Johnson & Johnson are Income Investor recommendations. The Motley Fool has a disclosure policy.