I buy a lot of things on Amazon.com
Rich takes the leading e-tailer to task for how it stacks up against certain earnings-based metrics, but let's be frank here. This was a company that didn't turn a profit until the summer of 2002. It hasn't looked back since, but the current snapshot is as blurry as it is unreliable. You can't judge a book by its cover, and you can't judge a bookseller by the cover of its financial statements when fatter margins and wider profits are on the way.
Is Amazon overpriced as a retailer or underpriced as a virtual landlord, edgy search engine, popular content site, visible online auctioneer, and obvious digital media merchant? Stack up the company against others like Google
Rich opened with a little Winnie-the-Pooh, and I'll end with a little more.
Sorry, Eeyore, this Tigger's got bounce.
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Fool contributor Rick Munarriz relishes being the understudy for Mr. Brightside. He does not own shares in any of the companies in this rebuttal. He is also part of the Motley Fool Rule Breakers analytical team, scouring sectors like online retail to find the next ultimate growth stock. You can find out more with arisk-free trial subscription. The Fool has a disclosure policy.