For fans of Transformers -- be it the morphing toys, the original animated series, or its recent revival on the big screen -- it's a good day to head out to the multiplex.
Transformers: Revenge of the Fallen opens in theaters today, angling to be one of this summer's biggest blockbusters.
Investors should be following the film's success, because it's not very often that a single theatrical release has so many marketable implications.
Hasbro isn't bankrolling the movies. Viacom
The more partners, the better. Burger King
Another company that can do nicely if the movie is a hit is IMAX
The film is already off to a healthy start on IMAX screens overseas, and IMAX expects that 230 screens worldwide will ultimately be screening the movie. Since the Motley Fool Rule Breakers recommendation is much smaller than Hasbro, a huge theatrical opening can be big news for IMAX's prospects.
So maybe we shouldn't be calling this "Revenge of the Fallen" as much as "Attack of the Risen." Transformers may go from being robots to cars, but it appears that they can also morph into money.
And investing opportunities.
Other stories that stick to the Optimus Prime objective:
IMAX is a Motley Fool Rule Breakers selection. Activision Blizzard and Hasbro are Motley Fool Stock Advisor recommendations. The Fool owns shares of Hasbro. Try any of our Foolish newsletter services free for 30 days.
Longtime Fool contributor Rick Munarriz will probably check out the new movie at his local IMAX once the crowds die down. He owns no shares in any of the companies in this story. The Fool has a disclosure policy and is also part of the Rule Breakers newsletter research team, seeking out tomorrow's ultimate growth stocks a day early.