If you see a Ferrari selling for Honda Accord prices, the first instinct is to ask what the catch is. So, when I was perusing my watch list recently and saw Seagate Technology
To better sort out the Seagate pricing mystery, here's a series of reasons to buy, sell, or hold the company.
Compelling valuation: Allow me to reiterate: It's trading at less than five times trailing free cash flow! That's a pretty low value for an industry leader. Not only that, but all that cash produced over the last year has allowed Seagate to fortify its balance sheet for harder times. The company now has more cash on hand than total debt. Better yet, new management has managed to squeeze out a bloated cost structure, which should help ensure the company can keep up high cash flow once constrained supplies clear up and competition intensifies.
Commodity product at a peak: There's little that separates the hard drives of Seagate and main competitors Hitachi, Toshiba, and Western Digital
Solid-State Drives (SSDs): The huge question mark in Seagate's business. Solid-state drives don't require moving parts like the traditional hard drives Seagate generates nearly all its revenue from, and they have several other benefits such as less power consumption. However, they're also more expensive. The SSD field is full of competitors. SanDisk
The final call
At $14 per share, Seagate looks like a steal. The buy considerations definitely outweigh the sell and hold risk factors. Don't let the SSD boogeyman scare you off at these prices; there's enough life left in traditional hard disk drives that Seagate should be a winner.
Eric Bleeker owns shares of no companies listed above. Intel is a Motley Fool Inside Value selection. The Fool has created a covered strangle position on Intel. Motley Fool Options has recommended buying calls on Intel. Try any of our Foolish newsletters today, free for 30 days. The Motley Fool has a disclosure policy.