During last month's San Diego Comic-Con, Hasbro
Talking with Frascotti about G.I. Joe brought back memories. I'm one of those kids who had the original 12-inch Joe. Today, G.I. Joe is becoming more like Transformers. Hasbro's TV project -- The Hub -- will host a Joe-themed animated series come October called G.I. Joe: Renegades.
As for the big screen, Frascotti hints at but won't confirm another G.I. Joe film. The last one, G.I. Joe: The Rise of Cobra, made in concert with Viacom's
Color me among those who don't care whether Joe returns to the big screen. I'm more interested in Frascotti's references to looking back and forward in building the G.I. Joe brand. Could that mean a return to the 12-inch Joe I once knew? Both the kid and investor in me smile at that possibility.
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