Although we don't believe in timing the market or panicking over market movements, we do like to keep an eye on big changes -- just in case they're material to our investing thesis.
What: Digital media specialist Sonic Solutions
So what: In case you haven't heard, digital media in general and digital video in particular is red-hot right now. Sonic is riding a wave of excitement triggered by Netflix
Now what: Sonic CEO David Habiger rang the opening bell on the Nasdaq exchange this morning to place the company even more in the spotlight at exactly the right time. While Sonic has traditionally joined forces with poor old Blockbuster rather than Netflix, the company hopes to play a big role in the digital future of entertainment. The market still doesn't know exactly what to think of those grand plans, judging from a share price swinging between $4.65 and $14.02 per share over the past 12 months.
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