The following video is part of our "Motley Fool Conversations" series, in which industrials editor/analyst Brendan Byrnes and consumer goods editor/analyst Austin Smith discuss topics across the investing world. In today's edition, Brendan and Austin discuss Starbucks' move towards a lighter roast coffee. This may not seem like a big deal, but when Peet's Coffee tried the same tactic, it alienated many coffee loyalists.

Austin Smith owns shares of McDonald's. Brendan Byrnes owns no shares of the companies listed above.  The Motley Fool owns shares of Starbucks. Motley Fool newsletter services recommend Green Mountain Coffee Roasters and Starbucks. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.