Based on the aggregated intelligence of 180,000-plus investors participating in Motley Fool CAPS, the Fool's free investing community, cereal giant Kellogg (NYSE: K) has earned a respected four-star ranking.

With that in mind, let's take a closer look at Kellogg's business and see what CAPS investors are saying about the stock right now.

Kellogg facts

Headquarters (founded) Battle Creek, Mich. (1906)
Market Cap $19.0 billion
Industry Packaged foods
Trailing-12-Month Revenue $13.2 billion
Management CEO John Bryant (since 2011)
CFO Ronald Dissinger (since 2010)
Return on Equity (average, past 3 years) 61.2%
Cash/Debt $460 million / $6.0 billion
Dividend Yield 3.2%
Competitors General Mills
Nestle
Ralcorp Holdings

Sources: S&P Capital IQ and Motley Fool CAPS.

On CAPS, 92% of the 927 members who have rated Kellogg believe the stock will outperform the S&P 500 going forward.

Just last month, one of those Fools, All-Star huddaman, highlighted the stock a tasty way to play defense:

It's a market perform. It's meant to hold the fort. However, if the market dips, there will be periods when this stock will show outperformance. Any earnings growth over 5-6% a year is a bonus. Also today's [price-to-earnings] 15.50 is slightly lower than historic P/E recently of past 5 years of around 18-19.  

If you want to retire rich, you need to put together the best portfolio you can. Owning exceptional stocks is a surefire way to secure your financial future. Of course, despite a strong four-star rating, Kellogg may not be your top choice.

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Fool contributor Brian Pacampara owns no position in any of the companies mentioned. Try any of our Foolish newsletter services free for 30 days.

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