Today, analysts Brendan Byrnes and Austin Smith discuss how Green Mountain Coffee Roasters can protect itself from huge losses upon its upcoming patent expiration. One key outlet for GMCR will be extending contracts with partner coffee companies. Unfortunately, the contracts may not have the length the company would like, but if GMCR can pull off new negotiations it could protect a huge portion of its sales.
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Austin Smith has no positions in the stocks mentioned above. Brendan Byrnes has no positions in the stocks mentioned above. The Motley Fool owns shares of Starbucks and has the following options: long DEC 2012 $16.00 puts on Green Mountain Coffee Roasters and short DEC 2012 $21.00 calls on Green Mountain Coffee Roasters. Motley Fool newsletter services recommend Green Mountain Coffee Roasters and Starbucks. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.