With the iPhone 5 expected to make its debut next month and a share price hovering around its 52-week high, Apple (NASDAQ:AAPL)is riding high right now. Toss in the newly detailed Apple TV initiative, and the Cupertino giant could very well be set to soar. Watch as Foolish analyst Lyons George discusses how Apple plans to conquer your living room, and what obstacles might stand its way.

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This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium advisory service. We’re motley! Questioning an investing thesis -- even one of our own -- helps us all think critically about investing and make decisions that help us become smarter, happier, and richer.